MAM
Tamara Ingram joins WPP’s ‘IC’ division Kantar
LONDON: Tamara Ingram, former CEO of Saatchi & Saatchi and of McCann-Erickson in UK, is joining Kantar, WPP’s Insight, Information and Consultancy Division.
A press release says that Ingram will be the president of insight companies: Added Value, Fusion 5 and Henley Centre. Kantar companies include Added Value, BMRB, BPRI, Center Partners, Diagnostic Research, Fusion 5, Glendinning, Henley Centre, icon, IMRB, Kantar Media Research, Lightspeed, Management Ventures, Mattson Jack, Millward Brown, pFour, Research International and Ziment.
The CEOs of those three companies – Paul McGowan and Charles Broome at Added Value; Dave Moran at Fusion 5; Sian Davies at Henley Centre (and until her return from maternity leave, Henley chairman and interim CEO Martin Hayward) – will report into Ingram. The release adds that Ingram in turn will report into Kantar CEO, Eric Salama.
The move builds on the complementary offer of the three companies and their desire to internationalise their offers. All three companies have, in recent years, successfully focused on making their insights actionable by clients and agencies. Ingram’s arrival will help take that a step further.
The release quoted Ingram as saying: “In an ever increasingly competitive world, those companies that succeed are those that make use of unique insights. I am delighted to be working with three leading edge organisations that help clients transform their business this way.”
Eric Salama was quoted as saying: “I’m thrilled. We’ve got some of the best companies around, we’re ambitious for them and we are willing to invest in order to stay ahead. Tamara is one of the most talented people in the industry and will be a huge catalyst in taking our companies to another level. She knows what clients need to make best use of work carried out on their behalf and how to build enduring relationships with them.”
Tamara Ingram graduated with an honours English degree and worked in film production before joining Saatchi & Saatchi in 1985. She was made board account director in 1989 and executive board director in 1993. Tamara became joint chief executive officer in January 1995 and executive chairman in 2001. Tamara then joined McCann-Erickson at the beginning of 2002 as chairman and chief executive.
Tamara is chairman of the London Tourist Board. She is also a member of the Board of the London Development Agency (LDA); member of the Council of the Institute of Practitioners in Advertising (IPA); member of the Marketing Society; member of the Marketing Group of Great Britain; member of WACL Chair of the Development Board of the Royal Court Theatre; and Trustee of The Beacon Fellowship (Charitable Trust).
Kantar companies employ over 7000 people in 60 markets around the world.
MAM
How does a SIP work for new investors?
Building long-term wealth through compounding is a gradual process. In the early stages, it may feel like your investment corpus isn’t growing significantly. However, over time, the magic of compounding begins to show its effect. Investing requires consistency and perseverance, especially since market fluctuations can test your patience.
Mutual Funds offer a convenient feature called the Systematic Investment Plan (SIP), which allows you to invest a fixed amount at regular intervals, ensuring continuity in your investment journey. SIPs can be tailored to suit any financial goal—short-term, medium-term, or long-term.
What is a Systematic Investment Plan (SIP)?
A SIP is a method of investing in open-ended mutual funds by selecting a fixed amount and a preferred date for investment. You can start with as little as Rs 500 or Rs 250 per month (known as a Choti SIP), with no upper limit. SIPs are flexible—you can pause, modify, or stop them as needed, subject to fund house terms.
Many mutual funds also offer a Top-Up SIP option, allowing you to increase your SIP amount annually by a fixed percentage. This helps you accelerate your savings and reach your financial goals sooner.
How Does a SIP Work?
SIP investing is simple and automated. Once you set up a mandate, the chosen amount is deducted from your registered bank account and invested in the selected fund.
Key Benefits of SIP Investing
• Automated monthly investments
• Benefit from rupee cost averaging during market volatility
• Flexibility to change SIP date, amount, pause or cancel
• No need to time the market
• Participate in both market upsides and downsides
Things to Consider Before Starting Your First SIP
Before starting a SIP:
• Define your financial goals and timeline
• Assess your risk appetite
• Decide on asset allocation (equity, debt, gold, international funds, REITs, etc.)
• Choose suitable mutual funds based on your allocation
• Use SIP calculators to determine the monthly investment needed to reach your goal
Building Wealth the Simple Way
For new investors, SIPs offer a disciplined and convenient way to invest toward life goals. With a wide range of mutual fund schemes available, selecting the right fund is key to building a strong portfolio. If you’re unsure where to begin, consult a financial advisor for guidance.
FAQs
Are SIPs better than one-time investing?
Equity markets tend to be volatile. Hence, SIP offers the benefit of rupee cost averaging. This ensures that you get more units when the markets fall and less units when it rises, thereby averaging the cost per unit of your investment. In fact, SIP may reduce the risk of timing the market so that your investment can benefit from volatile markets.
How does a SIP actually work for new investors?
A SIP works by investing a fixed amount in a mutual fund at regular intervals. Once the mandate is set up, the amount is automatically debited from your bank account and invested in the chosen fund, helping you invest in a disciplined manner without tracking market movements.
Should I pause my SIP when market is falling?
Investing through SIP when markets are falling helps you accumulate more mutual fund units. Every time the market falls, your SIP buys more units. In case of negative returns, the loss you see is only notional, i.e., it will be real if you decide to sell off your holdings. Benefits of a SIP are seen over the long term when you keep investing regularly over different market cycles.
Can SIP investment be stopped and restarted later?
You can pause or stop your SIP at any time, subject to the terms of the fund house. The units you have already invested remain unaffected, and you can restart the SIP later based on your requirements.
How much amount should I invest through SIP?
The SIP amount should reflect your goals. Minimum investment amount to start a SIP may vary across Fund Houses.
What should be the ideal SIP date every month?
You can start a SIP on any day of the month, depending on the available options that vary across fund houses.
How long should I continue my SIP Investment?
Start an SIP with a financial goal in mind like buying a car or higher education of your child. The time to fulfil your financial goal should be the tenure of your SIP.
Can I make changes in my SIP investment later?
You can change the date of debit and frequency, modify the SIP amount, and also pause or stop your SIP, depending on the available options that vary across fund houses.
How do I begin?
Where you invest depends on your risk profile and investment horizon. You should consult a trusted financial advisor who can help you invest to plan for your life goals.
How can I achieve my goals using SIP?
Decide your financial goal and the amount of money you need to achieve it. Then, you can use a SIP calculator to find out the amount you will need to invest regularly to meet your financial goal.
Disclaimer:
1Past performance may or may not be sustained in future and is not a guarantee of any future returns.
Mutual Funds do not have a fixed rate of return and it is not possible to predict the rate of return.
Mutual Fund investments are subject to market risks, read all scheme related documents carefully.
This is part of an investor education and awareness initiative by PGIM India Mutual Fund.






