News Broadcasting
Zee, NDTV 24×7, Star World to launch new shows this week
MUMBAI: After an action packed week boasting of interesting launches including Star Plus’ weekly Jeet and magic talent show Jaaduu, Zee’s weekend special series Kabhie Kabhie, Star Worlds’ comedy Monk and season nine of Friends on Zee English, this week too has interesting launches to offer.
Launching this week is Zee’s daily Tum Bin Jaaoon Kahan on 12 October at 9:30, NDTV 24×7’s automobile show The Car & Bike Show on 12 October at 5:30 pm, Star World and the big budget reality show Joe Millionaire, on 16 October at 10:00 pm.
In its bid to push the flagging TRPs, Subhash Chandra promoted channel is going in for some revamp. It spruced up the weekend viewing with the short stories series Kabhie Kabhie on Thursday 9 October; the channel will now unveil a mega show produced by Aroona Irani, Tum Bin Jaaoon Kahan from 12 October at 9:30 pm daily from Sunday to Wednesday.
With the production house A K production having a good track record, the new launch high on the emotional quotient starring new comer Jividha and Vikas Bhalla is poised to do well.
Also in the pipeline is the automobile show on NDTV 24×7 The Car & Bike Show that will air on Sunday, 12 October at 5:30 pm. The show that claims to offer more than just the automobile industry will look at the individual players, models and sub sectors like auto parts and ancillaries and aims to offers a complete guide to the car buyer.
Besides offering details about the vehicle’s statistics, the show will also offer tips on how to go about buying the vehicle and what competition it’s up against. Also amongst the regular features of the show are the new watch segment where new launches Car/Bike/Scooter will be reviewed and a comparative analysis where two most popular models will be picked and pitted against each.
Last amongst the launches is the reality show Joe Millionaire that will make its debut on Star World on thursday 16 October at 10:00 pm. A Fox show that raked in the ratings for the US television is as a good mix of fantasy and reality, something that has a good market on the Indian television.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
