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Adlabs Films okays 6% acquisition in Prime Focus

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MUMBAI: Fast and now is what describes the pace at Adlabs Films and the Shettys are not pausing for breath yet.

After diversifying into the immensely successful multiplex venture, Manmohan Shetty is now looking at expanding the client base of Adlabs Films by offering post production services. The post production services will be offered as an integrated package along with the company’s processing services.

For this, the Adlabs Films board of directors has approved the acquisition of up to six per cent stake in Prime Focus Limited. Prime Focus is a Mumbai based company that provides post production services such as editing, sound and special effects, graphics to the ad and film industry. The company promoted by Namit Malhotra is better known for the post-production of music video, Jalwa and of the Coke ad film showing an Aamir Khan double.

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Adlabs Films had informed the Bombay Stock Exchange last Thursday that Adlabs promoters Manmohan Shetty and Vasanji Mamania had offloaded 0.7 million shares each amounting to 3.255 per cent respectively on 18 December 2003 through the open market. The respective stakes of Shetty and Mamania after the sale stand at 6.775 million shares each to the tune of 31.51 per cent.

In its third quarter results, Adlabs Films clocked a year on year rise of 42.15 per cent. The company recorded a net profit of Rs 58 million for the quarter ended 31 December 2003 vis-a-vis Rs 40.8 million in the corresponding period of the previous fiscal.

Total income for the quarter went up by 16.22 per cent to Rs 225.6 million, as against Rs 194.1 million for the corresponding quarter in the previous fiscal.

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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