News Broadcasting
Aaj Tak goes ‘100/100’ for poll climax
MUMBAI: Aaj Tak has launched Sau Ghante, Sau Reporters (100 hours, 100 reporters), to cover the grand finale of the election coverage and the run-up to the formation of thegovernment at the Centre.
SaSau Ghante, Sau Reporters (100 hours, 100 reporters) is what Aaj Tak calls its latest programming initiative that will mark the run-up to the formation of the government at the Centre.
It will involve 100 hours of live, uninterrupted and up-to-the-minute election coverage handled by 100 reporters across the length and breadth of India.
The live telecast will begin on the last day of voting (10 May) at 6 am and continue till the complete results of the elections are available on 14th May The programme will comprise live programming focusing on the trends that have emerged based on the final exit poll, as well as the results on the counting day.
The live programming will also carry interviews of politicians and the electorate, the assembly results as well and trivia regarding the politicians daily routine while they are awaiting the results.
To add variation and a distinct flavour to this offering, Aaj Tak has roped in veteran astrologer Maa Prem Usha to forecast the results pertaining to the various politicians and parties.
There are also plans to offer a SMS based contest to the viewers wherein they can partake in the excitement of the electoral results and also win great prizes for it.
