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Internet ad revenues in the US at $5.95b in 2002

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NEW YORK: A slump in e-revenues in the United States was on the cards post the dotcom bust. A study conducted by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers showed that ad revenue in the United States was $5.95 billion in 2002 (down 17 per cent from 2001).

The study is based on data from the top 15 online ad sellers, which account for 80 per cent of online ad sales. The results of this revenue compilation are then extrapolated to calculate the total industry revenue figure.

The study also proved that Internet ad revenue fell by 9.8 per cent to $1.5 billion for the fourth-quarter 2002. However, Internet ad revenue rose 2.3 per cent in the fourth quarter from the third, the IAB reported.

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IAB president and CEO Greg Stuart reasoned that the few predominant factors which contributed to the [year-over-year] revenue decline included the conclusion of some long-term advertising deals. He, however, added that the majority of online publishers continued to remain profitable and their revenues continue to rise year-over-year.

The increase in the fourth quarter Internet advertising revenue in the US reflected the first consecutive quarterly increase since the second quarter of 2000.

IAB’s Stuart was also quoted as saying: “The improved online advertising environment reflects a confluence of factors The publishers are offering a more manageable, uniform and understandable business proposition than ever before. The creative side has gotten smarter and is delivering compelling, entertaining content, which will only improve as the installed base of high-speed access users increases. This adds up to a fertile environment for the industry to right and propel itself.”

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“The improved performance over the past two quarters reflects a stabilising online advertising market, highlighted by continued strength in paid-for-search results. The recent upturn, coupled with forecasts of continued expansion of broadband distribution, bodes well for a strong year in 2003” said PricewaterhouseCoopers New Media group chairman Tom Hyland in a statement.

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MAM

Collective Artists Network reshuffles talent leadership

Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee take expanded roles in core division.

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MUMBAI: Collective Artists Network just handed the talent baton to its homegrown stars because when your agents have been building careers this long, it’s time to let them run the show. Collective Artists Network has announced the next phase of leadership for its talent management business, elevating senior agents Fiona D’Souza, Jinal Jhaveri and Arjun Banerjee to expanded roles within the division. The move strengthens the company’s foundational talent arm while it continues to grow into content creation and production-led ventures.

Each of the three has played a significant part in shaping artist careers across films, digital platforms and brand partnerships. Together they now represent the next generation of leadership for Collective’s talent operations, with a continued focus on long-term career building, strong partnerships and adapting representation to a fast-changing media landscape.

Collective Artists Network founder and Group CEO Vijay Subramaniam remains actively involved in guiding artist strategy and key relationships. He said, “Talent management has been the foundation on which Collective was built, and that philosophy continues to guide how we grow the company. As we enter this next phase, it’s important that the people leading this business have both deep context and long-term convictions.”

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Collective Artists Network partner and head of talent Janahavi Rawal added, “Collective’s talent business has always been built on trust, long-term thinking, and a deep understanding of where artists want to go next. Fiona, Jinal, and Arjun have each played an important role in shaping the careers of the artists we represent, and this phase is about empowering our senior agents further while building the right support systems around them.”

The leadership evolution reflects Collective’s belief in promoting from within and creating clear ownership across verticals. In a talent world where yesterday’s agent is tomorrow’s partner, Collective isn’t just reshuffling chairs, it’s handing the spotlight to the people who’ve been quietly directing the show all along.

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