Kids
Nickelodeon does a double take with ‘Jimmy Neutron’
Nickelodeon is practically absent from the viewerscope of Indian viewers. Nonetheless the channel, which claims to be available in over one hundred million homes in Asia, is aggressively promoting its latest creation Jimmy Neutron.
Jimmy is a ten-year-old boy who constantly invents gadgets to improve the quality of his life. Unfortunately they often land him in a soup. The story is set in Retroville a suburban small town which reminds one of the 1950’s era. He has a mechanical dog Goddard, and also a close clique of friends Carl Wheezer, Cindy Vortex and Libby.
Two things make Jimmy Neutron: Boy Genius unique. First Jimmy is Nickelodeon’s first 3-D, computer graphics imagery (CGI) animated character. Second it is the first time that the channel is coming out with a product that covers at the same time the idiot box, the big screen and the online component (jimmyneutron.com).
From Saturday 22 December the imagination of viewers on the telly will be shaken and stirred by a series of one-minute animated segments. This will be followed by music videos from the movie soundtrack. Teen pop stars Aaron Carter and Nick Cannon will interact with Jimmy. Viewers will also see cast and crew members from both the television series and the film talking about their experiences making them. The segments will give us a glimpse into what Jimmy’s life is like in school, at play and at home.
The film has the voices of Patrick Stewart (Jeffrey) and Martin Short (Father of the Bride). It will premiere in Asia next Spring. The series will debut on the channel around the same time. Both have been produced in partnership with screenwriter and director Steve Oedekerk (Ace Ventura: When Nature Calls) and DNA Productions.
Richard Cunningham, senior V-P Nickelodeon/MTV Networks Asia, had these comments to make: “Our goal at Nickelodeon is to provide the best entertainment for kids. With the launch of Jimmy Neutron, kids throughout Asia will experience him not only on the channel but through movies, online, music and consumer products. The Nickelodeon audience will have a blast with Jimmy Neutron and the animated segments on Nickelodeon will be a taste of more to come through Nickelodeon, both on and off-air.”
Nickelodeon Asia has programming blocks in India, Japan, Philippines, Singapore, Malaysia, Indonesia, New Zealand, Sri Lanka, Bangladesh, Nepal, Korea and China. Nickelodeon is a registered trademark of MTV Networks, a unit of Viacom Inc.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
