MAM
HLL-MindShare Fulcrum bags Gold in Amsterdam
HLL-MindShare Fulcrum team India have been awarded the highest honour at the Unilever Global Communication Channel Planning (CCP) awards – winning the Gold for their Fair and Lovely entry, the flagship skin care brand of HLL.
The show took place in Amsterdam on 12 June. The Unilever Global CCP Awards are an annual event which recognise and reward brands and agencies that have used Communication Channels (Media) innovatively and effectively to build brands. MindShare also won the Silver and Bronze for their entries on Dove (USA) and Lipton Cold Brew (USA).
CCP is a strategic process that starts with a brand’s marketing goals and joins budgeting, channel mix and a 360 degree plan. All these meet the consumer where it matters most. The Indian entry for Fair and Lovely won the ‘Gold’ for outstanding targeting of different audiences through the use of unique and innovative channels. The Mumbai team provided 360 degree communication channel solutions encompassing print innovation, rural events, television innovation, PR and customised TV programming for growing the brand.
Launched in 2001, Mindshare Fulcrum is part of WPP Marketing Communications, India’s largest media investment management group with billings in excess of Rs 1,500 crores. MindShare Fulcrum is the sole media investment management group for Hindustan Lever limited, providing media planning and buying services. Specialist services are provided through its Advanced Techniques Group, M Digital, MindShare Consumer Insights Group, Broadmind and WPP Outdoor.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
