News Broadcasting
EchoStar, ATN broadcast World Cup cricket to Canada
COLORADO, US: EchoStar Communications Corporation has announced that it has reached a joint sublicensing agreement with the Asian Television Network International Limited (ATN) and Viewer’s Choice Canada for the broadcast of the 2003 Cricket World Cup through Canadian cable and satellite television providers.
An official release informs that EchoStar is the exclusive distributor for the International Cricket Counsel’s (ICC) Cricket World Cup 2003 via television, radio and the Internet to countries within North, Central and South America. However, the terms of the agreement were not disclosed.
ATN, a South Asian programmer in Canada, and Viewer’s Choice Canada, a pay-per-view distributor for many cable and satellite operators across Canada, have together acquired rights to distribute 25 of the 54 matches of the ICC Cricket World Cup 2003 via Canadian cable and satellite television providers.
All 25 matches will be shown live from South Africa. ATN will also broadcast a 30-minute daily highlight show of the ICC Cricket World Cup 2003 on a 24-hour delay.
Canada is taking part in this edition of the World Cup. They are in the same group as South Africa and the West Indies. The event is being broadcast across the globe including include Sony Max in India, Rupavhini in Sri Lanka, Sky Sports in the United Kingdom, Pakistan TV in Pakistan, SABC in South Africa, BTV in Bangladesh, Sky Sports in New Zealand, Fox Sports in Australia. EchoStar’s DISH Network will exclusively broadcast the World Cup in the United States.
EchoStar Communications Corporation and its DISH Network claims to be a US leader in offering satellite television entertainment services to more than eight million customers. DISH Network provides advanced digital satellite television services to the home, including hundreds of video, audio and data channels, personal video recording, HDTV, international programming, professional installation and 24-hour customer service.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
