MAM
Lisa Brown to lead AOL’s interactive mkting division
VIRGINIA: America Online the world’s leading interactive services company has announced that Lisa Brown has been appointed Executive VP, Interactive Marketing. Her job will involve overseeing AOL’s ad sales activity. She will report to AOL’s Vice Chairman and President, Core Service, Ted Leonsis.
Brown joined AOL in November as Executive VP of the newly created marketing strategy and solutions group. She succeeds Robert Sherman, who left the company last week.
Since joining AOL, Brown has been responsible for crafting advertising strategy and enhancing advertising revenue and operational capabilities for the AOL service and America Online’s Web properties. Under her leadership, Interactive Marketing has worked closely with programming to align the needs of AOL’s members and marketing partners. These teams worked collaboratively to create a suite of offers for advertisers, including larger, standard advertising inventory; calendarised sponsorships and promotions; new opportunities in high-value areas such as the Welcome Screen; and more robust rich media and targeting capabilities.
Brown said, “I’m very excited about this opportunity. Advertising — across any media — should build awareness and drive transactions, and online advertising very cost-effectively accomplishes both objectives. The interactive marketing group at AOL is singularly focused on addressing advertisers’ needs and providing partners with an efficient and effective way to reach consumers. We’ve made solid progress already, and I look forward to working closely with our partners and the Interactive Marketing team to continue to evolve and enhance the online advertising experience.”
AOL Chairman and CEO Jon Miller said, “Lisa Brown is the right person, with the right skills, to lead our advertising sales efforts. In just the few months Lisa has been at AOL, she has demonstrated her innovative thinking, industry expertise, partner focus and, most important, her ability to get results. I’ve worked with Lisa for a number of years, and I know that she will be a great asset to AOL in her new role and will build on the progress we have made in turning around our advertising sales.”
“Bob Sherman did a very good job leading our sales group through a challenging time and putting in place the foundation off which we are able to build a scalable and sustainable ad business. We’re now in the advertising game, and I’m confident we’ll continue to grow advertising going forward.”
Brands
Hyundai Venue crosses 1 lakh bookings, adds HX8 Diesel AT variant
New top-spec automatic diesel trim brings ventilated seats, OTA updates and paddle shifters.
MUMBAI: Hyundai Venue just hit the jackpot and upgraded the prize because when you cross 1 lakh bookings, you don’t just celebrate, you throw in paddle shifters and ventilated seats for the ride. Hyundai Motor India Limited (HMIL) announced that the all-new Hyundai Venue has achieved 1 lakh bookings, cementing its strong position in the compact SUV segment. To mark the milestone and further enhance customer choice, the company introduced the new HX8 Diesel Automatic (AT) variant.
The HX8 Diesel AT is powered by the proven U2 1.5L CRDi diesel engine paired with a 6-speed automatic transmission. It adds a host of premium comfort, safety and convenience features, including:
- Ventilated front seats
- Dual-tone leatherette seats with VENUE branding
- Electric 4-way driver seat adjust
- Controller Over-the-Air (OTA) updates
- Hyundai Bluelink connected car technology
- Electric parking brake with auto hold
- Rear disc brakes
- Ambient lighting on crash pad and central console
- Drive mode select (Eco, Normal, Sport)
- Traction control modes (Sand, Mud, Snow)
- Paddle shifters
HMIL, managing director & CEO Tarun Garg said, “We are delighted that the new Hyundai Venue has crossed 1 lakh bookings, reaffirming the strong trust Indian customers place in our brand. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience.”
Backed by Hyundai’s extensive sales and service network, the Venue continues to appeal to buyers seeking a feature-rich, comfortable and future-ready compact SUV. The new variant reinforces HMIL’s focus on delivering advanced technology, safety, comfort and value while adapting to evolving customer preferences.
In a segment where bookings are the real horsepower, Hyundai isn’t just counting milestones, it’s handing drivers an automatic upgrade that makes every journey feel like the victory lap.
