MAM
Star TV labeled as a ‘Superbrand’
NEW DELHI: Superbrands India bestowed The Superbrand award to Star TV for being the strongest brand in the media category.
The much anticipated first list of the winners of India’s very first “Oscars in Branding” – The Superbrands, were announced today and were chosen from over 700 short-listed consumer brands. The Superbrands India 2003 list includes ACC, Airtel, Allen Solly, Amex, Apollo, Aqua Guard, Archies, Ashok Leyland, Band Aid, Bata, Blue Dart, Boost, Boroline, Cinthol, ColorPlus, Dhara, DHL, ESPN, Femina, Fuji Films, Gili, Godrej Refrigerators, Goodknight, Hero Honda, Horlicks, Hutch, ICI Dulux, ICICI Prudential, ITC Welcomgroup, Jaquar, Jet Airways, Johnson’s Babycare Range, Kerala Tourism, Kitply, Levis, Louis Phillippe, Moov, NIIT, Parryware, Phillips, Pizza Hut, Raymond, Reid & Taylor, Revlon, Sahara, Saridon, SIFY (Satyam), Star TV, State Bank of India, Strepsils, Tanishq, Tata Cars, Tata Salt, Tata Tea, Tata Trucks, The Economic Times, The Times of India, Thomas Cook, Timex, Titan and VLCC.
Superbrands is an independent body composed of legendary advertising, marketing, research and media professionals mandated to recognise excellence in branding and promote the discipline of branding itself. The winners have been identified to be the strongest brands in their respective categories.
The Superbrands Organisation has been tracking the branding phenomenon for the past 10 years. The criteria for selection of the winning consumer brands include perceived brand image plus the brands’ mind share, goodwill, consumer loyalty, trust and emotional bonding.
Superbrands India MD and Chairperson Superbrands India Council Anmol Dar said, “Being the competitive market that India is, there is a lot for business and industry to learn from the success of these brands. The Indian Superbrands are the best of the breed and consumers are instinctively aware of their distinction.”
The winners will be felicitated in a gala event later this year, which will also feature the release of the first edition of the book Superbrands, which will be a chronicle of India’s Strongest Brands for the year 2003.
“I’m certain that this inaugural edition and the subsequent books will become collector’s item – a historical perspective of brand development in India and the brand themselves who make the grade to this exclusive hall of fame,” added Dar.
The Brand Council evaluated over 700 consumer brands in the country under 98 different categories to identify the Indian Superbrands for the year. The Brand Council has doyens from the world of commerce and industry including Hindustan Levers Limited Executive Director Dalip Sehgal, AC Neilsen ORG-MARG Chairman KMS Ahluwalia, J Walter Thompson CEO Mike Khanna, Raymond Limited Group President & Full-time Director Nabankur Gupta, O&M Group President & National Creative Director Piyush Pandey, Bennett Coleman & Company President Pradeep Guha, Britannia Industries Limited former MD & CEO Sunil Alagh, Indian Institute of Mass Communications Chairperson Tara Sinha and ITC Chairman Yogi Dewashwar.
The Superbrand juggernaut has now rolled out to 26 countries around the world including the UK, the US, France, Australia, Germany, Italy, Sweden, Holland, Hong Kong, Malaysia and of course India..
MAM
NDTV appoints Siddharth Narula as revenue head
25+ years media veteran to lead monetisation for NDTV 24×7 & Profit Brand Studio.
MUMBAI: NDTV just hired a revenue rainmaker because when trust meets commerce, even the newsroom needs someone who can make headlines profitable. NDTV has appointed Siddharth Narula as revenue head for NDTV 24×7 and NDTV Profit Brand Studio. With more than 25 years of experience in media and digital revenue leadership, Narula brings expertise in cross-platform monetisation, brand solutions, OTT ecosystems, and data-driven growth models.
His career spans senior roles including chief revenue officer at Zee Digital (overseeing OTT, web, social and publishing revenue) and chief revenue officer at Culture Machine (managing digital businesses across India, North America and APAC). Earlier assignments at The Walt Disney Company, Bloomberg UTV, CNBC, ESPN, Sony and NDTV have given him strong grounding in broadcast strategy, digital transformation and integrated brand solutions.
In his new role, Narula will drive revenue strategy, premium partnerships, integrated storytelling solutions and scalable monetisation frameworks aligned with NDTV’s journalism-first ethos.
NDTV CEO and editor-in-chief Rahul Kanwal said, “As we scale NDTV 24×7 and NDTV Profit Brand Studio, revenue streams must be as intelligent and purposeful as our journalism. Siddharth brings the experience required to build long-term, innovation-led brand conversations that add value to our viewers.”
Narula commented, “NDTV’s credibility offers a powerful foundation for building meaningful, trust-based brand partnerships. My focus will be on creating revenue frameworks that are future-ready, data-informed, and aligned with the integrity of the newsroom.”
The appointment comes as NDTV sharpens its focus on English news and business offerings, emphasising integrated brand partnerships and platform-native growth in an evolving media landscape.
In a news business where trust is currency and attention is gold, NDTV isn’t just reporting the story, it’s hiring someone to make sure the story keeps paying the bills.
