Kids
Pet Alien to air on Cartoon Network
MUMBAI: Crest Animation Studio’s Pet Alien – the 26-epidode 3D animated television show for US-based Mike Young Productions – has been approved for worldwide broadcast on Cartoon Network.
Another milestone in the partnership between Crest and Mike Young Productions (MYP) has been the completion of 40 episodes of the Emmy Award winning 3D Animated television show Jakers! The Adventures of Piggley Winks. Crest has been MYP’s main overseas CGI (computer generated imaging) sub-contractor since 2002.
Says founder and chief executive officer Mike Young, “We first began working with Crest on Jakers! and quickly realised their stunning work on the CGI animation series. It became an instant hit with audiences around the globe. The characters are so beautifully animated and the settings so natural that kids related to it from day one”.
Adds Crest CEO AK Madhavan, “Jakers! provided an opportunity to showcase our CGI capabilities. Mike and his team really pushed the envelope in terms of creative vision, which inspired us to do our best work ever. From original productions to commissioned projects, Mike Young Productions is synonymous with quality in the global animation marketplace.”
The series (Jakers!) has sold to ‘A’ listed broadcasters all over the world. It went on air on primetime PBS Kids in the US. The TV series has also been syndicated to TVO, SCN, Access Alberta and Knowledge Network in Canada, Discovery Kids in Latin America, BBC UK, ABC Australia, TF1 France, MEDIASET Italy, NRK Norway, YLE Finland, RTE Ireland and SVT Sweden.
Riding on the success of Jakers!, MYP commissioned Crest for its next big project, Pet Alien, which debuted on CITV in the United Kingdom and will launch on nine Cartoon Network Europe territories in January 2005. Other broadcasters include the premiere HD network in the US, Animania, Cartoon Network USA and worldwide, GMTV in the United Kingdom, and Germanys Kika, among others.
Says Madhavan: “Between Crest and MYP, we have developed a unique pipeline as well as some innovative and exclusive production techniques that give us an edge in production quality”.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
