MAM
D’damas, World Gold Council launches Gold Expressions 2005
MUMBAI:World Gold Council in association with D’damas has launched Gold Expressions 2005. Bollywood icon Lara Dutta unveiled the non-conventional collection is a range of fine gold jewellery designed by Italian craftsmen in Mumbai.
Lara Dutta is also the face of this unique collection, the advertising campaign of which was shot in Rome recently.
Commenting on the launch of Gold Expressions 2005. , D’damas managing director. Mehul Choksi, said,” Italian designs have always been of high aspirational value to Indian women and we at D’damas considered it just appropriate to introduce a jewellery line, quintessentially Italian, that will give our discerning customers what they want, right here in India.
” It is our privilege to be associated with the World Gold Council for Gold Expressions 2005 and we hope to continue this association for long. Lara Dutta is just the appropriate face to represent the conscious women of today who is fashion-savvy and would go ahead and pamper herself with gold.”
World Gold Council managing director Sanjeev Agarwal said,”Italy has always been the pivot of excellence in design and innovation, be it cars, fashion, or jewellery. Italy boasts of some of the most accomplished maestros of the design culture. India now finds itself at crossroads, where it is witnessing a revolution of sorts in the jewellery design sector. The Indian consumer is now ready to experiment with designs which break the shackles of traditional jewellery. This is a perfect platform to introduce both consumers and designers to the global design styles of Italian virtuosos.”
Brands
Primus Partners appoints Akasa Air co-founder Neelu Khatri as independent director
Veteran aviation and defence professional joins as independent director
NEW DELHI: Primus Partners has appointed Neelu Khatri, a founding member of Akasa Air, as an independent director, strengthening the consulting firm’s board as it prepares for its next phase of growth.
Khatri brings more than three decades of experience across defence, aviation, aerospace technology and consulting. She was part of the core team that helped build Akasa Air from concept to launch, contributing to what has been widely described as one of the fastest airline scale ups in recent aviation history.
At Primus Partners, she will provide strategic guidance on corporate governance and help steer the firm’s long term growth plans. Her experience of building a start up into a full scale organisation is expected to support the consulting firm as it expands its footprint.
Primus Partners co-founder and chairperson Davinder Sandhu, said the appointment brings valuable expertise to the board. “Neelu’s journey across defence, aviation and consulting brings a rare blend of operational insight and strategic thinking. Her experience in rapidly scaling Akasa Air will be invaluable as we continue to grow while maintaining a strong focus on corporate governance,” he said.
Primus Partners, an India headquartered management consulting and solutions firm, has emphasised governance and board oversight since its early days. The company has also taken an unconventional approach by inviting its Gen Z employees to attend board meetings so that younger perspectives can contribute to discussions.
Speaking on her appointment, Khatri said the consulting sector is entering a transformative period shaped by emerging technologies. “The industry is evolving rapidly with the rise of AI. This is an exciting moment for an Indian origin consulting firm like Primus Partners to expand its product offerings and strengthen its presence globally,” she said.
She added that as the firm pursues ambitious expansion plans, her focus will be on ensuring strong governance frameworks and effective risk management as the organisation scales.
