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Emirates inks global online partnership with Intercontinental Hotel Group

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MUMBAI: Emirates Airlines is sure flying high! After inking a global deal with car rental company Hertz, it has now partnered with the Intercontinental Hotels Group to offer customers the best available hotel rates online.

 

Emirates customers can go online at www.emirates.com and book their hotel stay at any of the Intercontinental Hotels Group properties, via a seamless link to the group’s online reservations system.
 
 
Emirates executive vice president commercial operations worldwide Ghaith Al Ghaith said, “This agreement with the Intercontinental Hotel Group will provide enormous value to our online customers, especially during the summer season in the northern hemisphere, when they can take advantage of the guaranteed best hotel rates, plus receive bonus Skywards Miles when booking online.”
 
 
From now until 30 September 2005, members of Skywards, the frequent flyer programme of Emirates and Sri Lankan Airlines, who are also members of Priority Club Rewards (the loyalty programme of Intercontinental Hotels Group) will receive 500 bonus Skywards miles when they book a hotel stay online, in addition to receiving 500 Skywards miles when they produce their Skywards card at any Intercontinental property.

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Intercontinental Hotels Group, Middle East and Africa chief operating officer Chris Moloney said, “The most exciting aspect of this partnership is the immediate visibility of tangible rewards. Now is the time to take advantage of this special offer and this new agreement proves more beneficial to all our valued Skywards and Priority Club members.”

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MAM

Ad:tech honours 2026: Full list of winners announced

Expanded awards spotlight winners across 22 categories as industry doubles down on intelligent automation

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NEW DELHI: Marketing’s tech elite took the spotlight as the ad:tech honours 2026 returned with a sharper focus on AI, data and immersive media, signalling how deeply technology now underpins brand strategy. Held at Yashobhoomi on March 17, the second edition drew industry leaders to celebrate innovation that is reshaping engagement and performance.

Presented with the International Advertising Association India chapter and new partner Huella, the awards expanded from 8 to 22 categories, tracking the rapid convergence of creativity, automation and analytics.

The winners’ list reads like a snapshot of marketing’s future. In affiliate and partner marketing, Lyxel & Flamingo – Boat and Paytm Ads – Giva took silver. Mobavenue Media Private Limited struck gold in AI-driven dynamic creative optimisation, alongside a silver for Laqshya Media Limited.

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Creative AI collaboration saw Rediffusion Brand Solutions Private Limited win gold, with Saltinc Consulting Private Limited securing silver. Laqshya Media Limited continued its strong run, taking gold in AI conversation agents and adding multiple wins across categories, including silver in GenAI-led creative and both gold and silver in interactive DOOH campaigns for Tanishq and Tata Coffee.

Predictive AI honours went to Strong Metrics and Tyroo, both silver, while Orient Bell Limited picked up silver in immersive retail tech. In GenAI-led creative, Laqshya Media Limited, Salt – Kotak and Sumimoto each secured silver, reflecting the crowded race in generative creativity.

Publicis bagged silver in influencer management and gold in performance marketing, where it shared the stage with Arm Worldwide and The Trade Desk, both silver. Glad U Came Private Limited stood out with gold in influencer measurement and analytics.

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Marketing automation saw CereOne Media Pvt. Ltd. and Globale Media win silver, while ADMOTT Private Limited claimed silver in OTT innovation.

Programmatic media categories highlighted the shift to advanced targeting and connected screens. Mobavenue Media Private Limited clinched gold in connected TV advertising, with Animmoov Digital Media Pvt Ltd – Asus and Lyxel and Flamingo taking silver. Cheggout Services Private Limited won silver in retail media advertising, while Paytm Ads – Versuni secured gold.

On social platforms, Vayner Media India took gold in community and UGC engagement, with Under 25 – Oppo winning silver. Segumento rounded off the list with silver in the innovation category.

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Jaswant Singh, country managing director at ad:tech India, underscored the momentum, saying generative AI and data-driven decision-making are now central to marketing impact. Neena Dasgupta, IAA mancom member and chief executive and founder at The Salt Inc Consulting, added that the awards celebrate not just technology, but “the people, the creativity, and the relentless effort behind it.”

Backed by Comexposium Group, ad:tech New Delhi has long tracked digital disruption. Now, with the honours, it is rewarding those who are not just adapting to change but engineering it.

In an industry racing towards automation, the message from 2026 is unmistakable. The future of marketing will be written not just in ideas, but in algorithms.

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