Awards
Shammi Kapoor, Waheeda Rehman to receive Living Legend awards
MUMBAI: FICCI Frames, the biggest convention in Asia on the business of entertainment, will bestow its Living Legend Award on veteran screen actors Shammi Kapoor and Waheeda Rehman, in honour of their contributions to the Indian film industry.
“The award is in recognition of the services of these actors to the film industry, who acted in some of the best motion pictures of the industry,” film-maker and FICCI entertainment committee Chairman Yash Chopra has been quoted as saying.
Those who have received the The Living Legend Award include Amitabh Bachchan, Hema Malini, Dev Anand, Asha Parekh, Dilip Kumar and Lata Mangeshkar.
The award would be presented at the FICCI-BAF awards ceremony on 4 April at the entertainment night function, which is hosted as part of the FICCI-Frames 2005. This year the theme of the convention is ‘Entertainment – It’s Happening.’
Frames will be held in Mumbai from 4 – 6 April and will have participation from various entertainment conglomerates, IT majors and others players.
Among the key issues on the Frames agenda this year are animation; gaming; mobile entertainment;
new media: emerging opportunities; broadband and convergence; digital cinema; television; print media and of course films.
Awards
Ajay Kakar to chair jury for ad:tech Honours Awards 2026
Industry leaders join jury as nominations surge for marketing tech awards
NEW DELHI: The ad:tech Honours Awards 2026 are gearing up for a bigger second edition, with Ajay Kakar, head of corporate branding at Adani Group, set to chair the jury for India’s technology-focused marketing awards.
Organised in partnership with the International Advertising Association India Chapter, the awards celebrate the growing influence of technology in shaping modern advertising and marketing outcomes. This year’s edition has drawn a strong response from across the industry, signalling rising momentum around innovation in marketing technology.
The organisers say the nominations reflect a wide range of ideas and approaches, highlighting how brands and agencies are increasingly leaning on platforms, tools and data to sharpen their campaigns and connect with audiences more effectively.
Leading the evaluation process, Kakar will head a jury made up of senior leaders from across brands, agencies and technology platforms.
The jury panel includes Amaresh Godbole, CEO, digital technology business at Publicis Groupe; Bishwajeet S, head of marketing and PR at Volkswagen India; Carol Goyal, executive director at Rediffusion and CEO of Aesthetic Intelligence Lab; Kushal Sanghvi, director at Komerz; Lara Balsara, executive director at Madison World; Rana Barua, group CEO India, sea and North Asia; Deepak Oram, senior vice president growth marketing and martech; and Priyanka Khaneja Gandhi, head of marketing and creative solutions at Amazon Ads India.
The ad:tech Honours Awards aim to recognise not just creative campaigns but the smart use of technology that delivers measurable impact and business results. Categories this year reflect the rapidly evolving digital landscape, covering areas such as artificial intelligence, data-driven marketing, content ecosystems, automation, martech and adtech integration, and commerce-led marketing.
The winners will be announced on 17 March 2026 at the Yashobhoomi Convention Centre in New Delhi during ad:tech New Delhi 2026. The event is expected to bring together leaders from brands, agencies, platforms, creators and technology partners for an evening celebrating the ideas and innovations shaping the future of marketing.iconductor industries.
