Radio Mirchi ties-up with Yash Raj Films for ‘Salaam Namaste’

MUMBAI: Radio Mirchi has an exclusive tie-up with Yash Raj Films to play the yet to release movie Salaam Namaste.
 

 
The music of Salaam Namaste will be featured exclusively in Radio Mirchi, as per an official release.
 
 
Radio Mirchi’s stations Mumbai, Delhi, Kolkata, Ahmedabad, Pune and Indore will air the music.
 
 
The release adds that, the initiative will kick off a month long activity in, which Radio Mirchi and Yash Raj Films will co-promote the film in an innovative way that will set the benchmark for radio stations in India.