MAM
‘Fine Art of B2B marketing’ seminar on 4 June in Bangalore
BANGALORE: Training and Advanced Studies in Management and communications Ltd (TASMAC), in association with Business Gyan, is hosting a seminar on ‘Fine Art of B2B marketing’ on 4 June in Bangalore. This is the first of the Gyan-in-action seminar series aiming to bring together marketing gurus and entrepreneurs to take B2B marketing to the next level.
The panelists include O&M Head of B2B practice Shenaz Bapooji, Tally president Bharath Gopalkrishnan, Subex Systems CEO Subhash Menon and Consults Inc CEO Harish Bijoor.
The topics for discussion at the convention are
Role of Advertising in B2B marketing and using B2B media effectively
The Net and email as a marketing tool
Service being the key
Understanding the B2B space
TASMAC joint manager director Sameer Dua said, “The objective is to discuss timely and topical issues that would benefit the industry and students of marketing, making them effective managers for the 21st century. We look forward to continue this endeavour and have many more thought leaders from across the country share their insights and experiences.”
MAM
Casio India unveils ‘Sun Portraits’ campaign for Baisakhi
New LTP-SN6 series celebrates timeless bonds and festive renewal.
MUMBAI: Casio India has found a beautiful way to mark time this Baisakhi by reminding us that some moments are truly timeless. The leading watch brand has launched a heartwarming new campaign titled ‘Making Moments That Matter’, featuring its elegant LTP-SN6 series of watches. The campaign film, created in the spirit of Baisakhi, captures how life changes with time, roles, and cities, yet the bonds and memories that truly matter remain constant.
Set against the backdrop of renewal and gratitude that defines the festival, the film traces a touching journey of relationships that endure despite the passage of time. It highlights how a single meaningful moment can bring loved ones closer again, blending nostalgia with contemporary storytelling.
The new LTP-SN6 series including models such as LTP-SN6KGS-7A, LTP-SN6KR-1A, LTP-SN6KD-2A, and LTP-SN6KR-8A takes centre stage with its understated sophistication and timeless design, perfectly complementing modern Indian sensibilities.
Casio India managing director Takuto Kimura said, “Baisakhi is a celebration of renewal, gratitude, and togetherness. With this campaign, we wanted to reflect on the timeless nature of human connections. Our watches are not just timekeeping devices but companions that become part of these meaningful journeys.”
The campaign reinforces Casio’s commitment to offering classic, thoughtfully designed timepieces made for India, while encouraging people to cherish the bonds that truly matter.
In a world that moves at breakneck speed, Casio has gently reminded us this Baisakhi that the best moments aren’t rushed, they’re simply remembered. A refreshing campaign that proves some things, like true connections and fine craftsmanship, only get better with time.
