MAM
Barista bags music launch rights for ‘Chai Pani etc’
NEW DELHI: In a bid to further its connect with today’s youth, Barista Coffee Company has aligned with Duniya Vision Production, bagging the exclusive music launch rights for Manu Rewal’s movie Chai Pani etc.
Under this exclusive retail agreement, over 50 Barista Espresso Bars across Delhi, Mumbai, Kolkata, Bangalore, Chennai, Hyderabad, Pune, Chandigarh and Baroda will sell audio CDs of the movie. Music CDs for the movie will only be available at Barista outlets.
Sawant Dutta makes her entry into the film industry by composing the music for this movie. A company release informs that the music album also has a couple of Rajasthani Manganiar folk songs sung by internationally acclaimed Ghazi Khan, who again makes his debut in the Indian film industry with Chai Pani etc.
Commenting on the synergies of this association, Barista Coffee Company chief operating officer Brotin Banerjee said, “We believe that music, art and theatre is central to the Barista experience. Barista is a place, which not only offers a person, an exquisite experience but also an atmosphere to relax, enjoy and cherish. And this promotion with Duniya Vision corroborates our views.”
“The alliance with Barista is done keeping in mind the target audience for the movie. This effort has also been initiated to help fight piracy in the music industry by directly reaching the target audience,” said Chai Pani etc director Manu Rewal.
The movie is releasing on 11 March, 2005 featuring Konkana Sen Sharma, Zafar Karachiwala and Channel [V] VJ Gaurav Kapur. Written, produced and directed by Manu Rewal, the movie is a satire, featuring Konkana Sen Sharma in a double role.
MAM
Debkumar Dasgupta joins Dangal TV as Head of Syndication
Veteran broadcast executive to drive international and national content sales
MUMBAI: Debkumar Dasgupta, a seasoned broadcast media professional with over 30 years in the industry, has taken charge as head of syndication at Dangal TV, overseeing both international and national markets.
Dangal TV, owned by Enterr10 Television Network, is a popular 24-hour Hindi general entertainment channel (GEC). Launched in 2009 originally for Bhojpuri movies, it has since pivoted to Hindi entertainment, with a focus on family dramas, mythology, and crime shows catering to both urban and rural audiences.
Dasgupta brings a formidable track record in content acquisition, syndication sales, and P&L management across ME, Africa, Asia-Pacific and Latin America. His career spans top media organisations including IndiaCast Media, Viacom18, MTV Networks, Catvision Products and Tee-Men’s.
Most recently, he was with GoQuest Media as group partnership and strategy head, managing partnerships and monetisation strategies across the region. He also served as vice president – content acquisition and partnership for Asia and Africa, negotiating deals for Turkish dramas and other high-demand content.
Earlier stints include senior vice president and business head roles at IndiaCast Media Distribution, steering ME&A and global syndication sales, and boosting the reach of Viacom18 channels such as Colors, MTV India, Colors Rishtey and News18 India across Asia-Pacific, South Asia, ME, Africa, CIS, CEE and Latin America.
Dasgupta began his media journey as senior director – network development at MTV Networks India, managing channel carriage and affiliate revenues, before moving into content sales and international business with Viacom18. He started in cable TV sales with Catvision Limited, handling nationwide dealer and distributor networks.
Known as a creative change agent, Dasgupta has consistently driven revenue growth, market share expansion, and efficiency improvements, combining deep market insights with hands-on leadership.
With his global expertise and strong cross-functional experience across sales, legal, marketing, programming, logistics and finance, Dangal TV is set to strengthen its content syndication footprint and expand its international reach under his leadership.
Dasgupta’s appointment signals an aggressive push to leverage ethnic content opportunities and emerging markets, ensuring Dangal TV keeps pace in an increasingly competitive broadcast ecosystem.
