iWorld
AOL launches personalised mobile portal in the US
MUMBAI: US online services provider America Online has announced the launch of AOLMobile.com at www.aolmobile.com.
This is a a personalized mobile portal that makes it easy to learn about, buy and use today’s hottest wireless communications and content services. Designed to meet the needs of AOL members, AIMusers and mobile users alike, the site can be customized by mobile users to present the features and services available for their particular phone model and service provider combination.
Delivered in part through a new alliance with InPhonic an online seller of wireless services and devices, AOLMobile.com also offers a complete mobile storefront. Users can find, compare and buy the latest mobile phones and cellular service plans with the advanced features and accessories that complement their mobile lifestyles.
AOL states that the mobile portal is all about personalisation and simplification. It was designed so that members, registered users and web users alike can easily learn about the phones, services, features and accessories that are available and best suited to meet their needs
AOLMobile.com is also a ‘mobile home base’ where users can easily manage their wireless service accounts. AOL also announced that it has debuted the mobile extension of the new AOL.com portal. This new mobile AOL.com WAP 2 portal gives mobile users everywhere easy wireless access to AOL’s popular content and services.
Features of the new AOLMobile.com and Mobile AOL.com WAP 2 Portal include:
AOLMobile.com. The My Mobile Dashboard is designed to give mobile users a central place to easily manage cell phone features and preferences, such as IM Forwarding or alerts and reminders. By registering their phone in the privacy-protected site, users can also quickly identify and select relevant services and download features like ringtones and wallpapers.
iWorld
Prime Video bets big on India with global originals, films and franchise expansion
Execs highlight scale, travelability and new IP bets as India anchors global strategy
MUMBAI: At Prime Video Presents 2026, the message was clear and confident. India is not just part of the plan, it is central to it.
In a lively fireside chat hosted by filmmaker Karan Johar, Kelly Day, vice president of prime video and amazon mgm studios international, Nicole Clemens, vice president of international originals, and Gaurav Gandhi, vice president for Apac and Anz, laid out an ambitious roadmap. Think bigger stories, wider reach and a sharper focus on building franchises that travel.
Kelly Day, a regular visitor to India, set the tone early. Calling the country “one of the most important markets globally”, she pointed to the sheer scale and diversity of audiences as a driving force behind Prime Video’s growth. Indian Originals, she said, are not just local hits but global engines powering subscriptions and engagement.
That global appeal is already visible. According to Clemens, around 25 percent of viewership for Indian content now comes from outside the country. Shows rooted deeply in local culture are finding fans worldwide, proving that specificity, when paired with universal themes, travels well. From gritty dramas to sharp thrillers, Indian storytelling is increasingly crossing borders with ease.
Clemens, who joined recently to lead international originals, was particularly upbeat about India’s creative range. She highlighted a growing slate of over 100 shows in development and production, with more than 60 percent returning for multiple seasons. For her, the formula is simple. Authentic stories, told well, resonate everywhere.
Adding to the buzz, she teased new and returning titles, alongside a fresh superhero universe, the Kalyug Warriors. It signals a push into new genres while doubling down on familiar fan favourites.
If content is king, distribution is the clever courtier. Day outlined Prime Video’s layered business model in India, which blends subscription, rentals, add on channels and ad supported viewing through Amazon MX Player. The idea is straightforward. Give viewers choice, whether they want premium, free or pay per view.
India, she noted, has also become a testing ground for innovation. Tiered pricing, mobile only plans and language diversity have all been sharpened here before being exported to other markets. In many ways, the India playbook is now influencing global strategy.
For Gaurav Gandhi, the next chapter is about scale with intent. He outlined four priorities. Making Prime Video more accessible, pushing Indian content globally, building stronger franchises and supercharging the films business.
On films, the platform is moving beyond licensing into co productions and now theatrical releases in partnership with amazon mgm studios. These films will eventually stream on Prime Video, creating a full circle from cinema halls to living rooms across 240 countries.
Franchise building remains another key pillar. With hits like The Family Man, Mirzapur and Panchayat already enjoying multi season success, the focus is now on creating the next wave of enduring IP. Newer titles are already lining up for second seasons, signalling a steady pipeline.
What stood out through the conversation was a shared belief. Streaming in India is still in its early innings, and the runway is long. With a mix of local flavour and global ambition, Prime Video is betting that stories from India will not just stay at home, but travel far and wide.
Or as the executives seemed to suggest, the world is watching and India has plenty more to show.








