MAM
Titanium Lion award added to 2003 Cannes Lions ad fest
NEW YORK: The advertising industry’s most coveted awards’ committee has introduced a new award to honour innovation. The Titanium Lion will be added to this year’s Cannes Lions International Advertising Festival to be held between 16-22 June 2003.
Ad agency Wieden & Kennedy chairman Dan Wieden, who is also the president of this year’s film and print and posters juries at the Cannes festival, was behind the creation of the Titanium Lion. Wieden and the respective presidents of the media, direct and cyber juries will chose the winner of the Titanium Lion by majority vote.
The award will be given each year to provocative work “in any category, or any combination of categories, that causes the industry to stop in its tracks and reconsider the way forward”. An adage report says that the new prize was created at least in part over how difficult it is to award groundbreaking work like the BMW Films campaign that doesn’t fit neatly into a single category.
BMW Films swept award shows in the US and around the world last year and was considered by Cannes juries for film, media and cyber Lions but won only in the cyber category, which prompted widespread criticism by those in the ad industry.
In an earlier interview with Advertising Age, Wieden had indicated he will look for ads that point the way to advertising’s future, seeking out work with “a sign of where things could be going, the antenna to indicate a new landscape. I hope that’s what we can focus on.”
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
