MAM
Motul Lubricants and DaimlerChrysler in strategic tie-up
MUMBAI: German luxury car major DaimlerChrysler’s Indian arm DaimlerChrysler India has signed an agreement with Atlantic Lubricants and Specialities (P) Limited (ALSL), the manufacturers and marketers of the premium international MOTUL brand, for supply of the complete range of lubricants for their after market requirements.
As per the agreement, Atlantic Lubricants and Specialities (P) Limited, will import and supply high performance synthetic & semi-synthetic lubricants to DaimlerChrysler workshops in India.
Commenting on the tie-up, DaimlerChrysler India (P) Limited director (After Sales) Devdutta Chandavarkar said, “This agreement is in line with our efforts to ensure efficient after-sales and service delivery to our customers and is yet another step towards ensuring customer delight.”
ALSL will be importing top of the range Motul synthetic and semi synthetic products like Motul 8100 X-cess 5 W40, Motul 8100 E-tech, Motul 4100 Turbolight, Motul 4100 Power. These products will be imported from Motul (France).
Motul (France) specializes in the production and distribution of lubrication products with a high-added technical value. Motul offers 100 per cent synthetic and semi synthetic solutions to optimize the performance of the latest in automobile technology.
Speaking on the occasion, Atlantic Lubricants & Specialities (P) Limited chairman Jiten Goswami said – “This is a step towards creating a partnership, which will benefit not just our two companies but also the Mercedes-Benz aficionados in India. The imported Motul products have been designed to meet the specific requirements of Mercedes Benz cars and will therefore deliver superior performance.”
Motul’s research centers in Europe and Japan have been working for over 30 years with the ultimate goal of total satisfaction of the driver and interacted closely with vehicle manufacturer’s in developing ester based synthetic and semi synthetic products which meet the most demanding vehicle manufacturer specifications and norms like that of Mercedes Benz cars.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
