News Broadcasting
Nimbus signs more global broadcasters for India cricket
MUMBAI: Nimbus Communications Limited, the global media rights partner of the BCCI, has entered into TV licensing agreement for terrestrial broadcast of Indian cricket in Kenya, Botswana, Malawi, Namibia, Tanzania, Uganda, Zambia and Zimbabwe.
The company has also closed a four year deal with Super Sport, the South African pay TV service.
Nimbus, in an official release, claimed that it worked out a comprehensive telecast strategy for the Middle East with the signing of the radio rights deal with Hum FM and the TV rights deal with Ten Sports.
According to the official communiqué, the Sinhala ‘edutainment’ channel Derana has secured the terrestrial TV rights for Sri Lanka for the ongoing England series. The series’ non exclusive pay TV rights for Hong Kong and Sri Lanka have been acquired by Ten Sports.
Says Nimbus VP International & Syndication Vikram Das, “We are proud to be associated with the phenomenal expansion of the reach of Indian cricket. In a very short space of time we’ve achieved outstanding results in terms of reach, revenues and platforms.”
With the latest round of deals announced, Indian cricket is now going live onto every continent: America, Europe, Australia, Africa and Asia and is available on television, radio and internet broadband, the release adds.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
