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SBS Broadcasting sees success with first original drama series

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CANNES: Capitalising on its successful productions of local formats, SBS Broadcasting has branched out into original scripted drama development. The pan-European broadcaster’s first original dramatic series For Better or Worse runs Monday through Friday 7 pm time slot on host network TV2 Hungary.

Today, more than a year since its debut, For Better or Worse continues to average 1.35 million viewers for a 14.4 rating/28 share among total viewers nationwide, the company claims in an official release.

Initially conceived in November 2004 by Interaktiv, the SBS-owned production company, For Better or Worse (Joban Rosszban in Hungarian) is a hospital drama series set in the small town of Csillagkut, near the capital city of Budapest. The hospital, Csillagvirag Clinic, is privately owned by Peter Pongracz (the series’ protagonist) and his sister Reka, both practicing doctors. Focusing on the everyday lives of the town’s three most influential families – the Pongracz, Nemes and Varnagy families – the series explores human relationships as well as medical issues.

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The multi-layered storylines, crafted by the writing team of the scripted division of Interaktiv, involve elements of romance, jealousy, adolescence, comedy, and drama.

TV2 head of programming Lóránd Poich says: “We are very pleased with the audiences’ response to For Better or Worse. Airing the program as a half-hour daily strip for over a year, we are encouraged by its ability to deliver consistently across all target demographic groups, proving to us that locally produced programming resonates with the viewer and really does provide an advantage to our station.”

Added SBS Broadcasting VP production Daniela Matei, “This series has been an interesting exploration of developing original scripted drama series for our stations. As you know, our corporate mandate is always to deliver the best programming possible in the most cost effective and efficient manner. And based on the continuing success of this series and the affordability of the production, we are now looking at the possibility of adapting the local Hungarian scripts for other markets.”

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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