News Broadcasting
AXN introduces the concept of ‘Elite Weekends’
MUMBAI: The action oriented AXN is using the weekend to air back to back epiodes of shows so that viewers who missed them during the week can catch them at one sitting. The initiative is called Elite Weekends.
Viewers can chill out with back-to-back episodes from six series all weekend, including The Shield (Season 4), Las Vegas (Season 2), House, and all three of the CSI series: Crime Scene Investigation, CSI:Miami and CSI:New York.
This month AXN will also be premiering new seasons of CSI and CSI: NY. Expect plenty of grisly details and heinous crimes in the 6th season of CSI ahead, and marvel as the team uses increasingly high-tech and technical forensic tools to comb through the evidence for clues in their search for the elusive solution.
AXN Elite Weekend will premiere on the 6 and 7 May and will air every Saturday and Sunday from 12 pm to 3 pm.
News Broadcasting
Senior media executive Madhu Soman exits Zee Media
Former Reuters and Bloomberg leader says he leaves with “no regrets” after brief stint at WION and Zee Business
NOIDA: Madhu Soman, a veteran of global newsrooms and media sales floors, has stepped away from Zee Media Corporation after a short stint steering business strategy for WION and Zee Business.
In a reflective LinkedIn note marking his departure, Soman said his time within the network’s corridors was always likely to be brief. “Some chapters close faster than expected,” he wrote, signalling the end of a nearly two-year spell in which he oversaw both editorial partnerships and commercial strategy.
Soman joined Zee Media in 2022 after more than a decade abroad with Reuters and Bloomberg, returning to India to take on the role of chief business officer for WION and Zee Business. His mandate was ambitious: bridge the newsroom and the revenue desk while expanding digital and broadcast reach.
During the stint, Zee Business reached break-even for the first time since its launch in 2005, while WION refreshed programming and strengthened its digital footprint across platforms such as YouTube and Facebook.
But Soman suggested the cultural fit proved uneasy. Describing himself as a “cultural misfit”, he hinted at deeper tensions between editorial instincts shaped in global newsrooms and the realities of India’s television news ecosystem.
Before joining Zee, Soman spent more than seven years at Bloomberg in Hong Kong as head of broadcast sales for Asia-Pacific, expanding the company’s news syndication business across several markets. Earlier, he held senior editorial roles at Reuters, overseeing online strategy in India and managing Reuters Video Services from London.
His career began in television and wire reporting, including a stint with ANI during the 1999 Kargil conflict, before moving into digital publishing as India’s internet media landscape took shape.
Now, after nearly three decades in broadcast and digital media, Soman is leaving Delhi NCR and returning to his hometown, Trivandrum.
Exhausted, he admits. But unbowed. And with one quiet line that sums up the journey: he didn’t sell his soul — because some things, after all, are not for sale.
