News Broadcasting
Zee Cafe presents new reality show ‘The Cut’
MUMBAI: In addition to a host of reality TV series, Zee’s 24-hour English entertainment channel Zee Cafe announced the launch of a new reality show The Cut. It will be hosted by style icon Tommy Hilfiger and will hit Indian television on Friday 12 May at 9 pm.
The first episode of the series will be presented commercial free and thus the title, The Cut – Uncut. Episodes span for an hour and will feature celebrity guests such as Jennifer Lopez, designer Karl Lagerfeld and Jamie-Lynn DiScala.
The Cut features sixteen contestants competing for an opportunity to design their own collection under the Tommy Hilfiger label, earning a package worth $250,000. To accquire this, contestants must complete a series of tasks that showcase their design and business skills to prove their metal in the world of fashion.
Zee Cafe showcases sitcoms, comedies, dramas, soaps, underworld masterpieces & blockbuster programmes. Other shows on the channel include Friends, Sopranos, America’s Next Top Model, ER, After Hours, Orange County and E! News.
News Broadcasting
Senior media executive Madhu Soman exits Zee Media
Former Reuters and Bloomberg leader says he leaves with “no regrets” after brief stint at WION and Zee Business
NOIDA: Madhu Soman, a veteran of global newsrooms and media sales floors, has stepped away from Zee Media Corporation after a short stint steering business strategy for WION and Zee Business.
In a reflective LinkedIn note marking his departure, Soman said his time within the network’s corridors was always likely to be brief. “Some chapters close faster than expected,” he wrote, signalling the end of a nearly two-year spell in which he oversaw both editorial partnerships and commercial strategy.
Soman joined Zee Media in 2022 after more than a decade abroad with Reuters and Bloomberg, returning to India to take on the role of chief business officer for WION and Zee Business. His mandate was ambitious: bridge the newsroom and the revenue desk while expanding digital and broadcast reach.
During the stint, Zee Business reached break-even for the first time since its launch in 2005, while WION refreshed programming and strengthened its digital footprint across platforms such as YouTube and Facebook.
But Soman suggested the cultural fit proved uneasy. Describing himself as a “cultural misfit”, he hinted at deeper tensions between editorial instincts shaped in global newsrooms and the realities of India’s television news ecosystem.
Before joining Zee, Soman spent more than seven years at Bloomberg in Hong Kong as head of broadcast sales for Asia-Pacific, expanding the company’s news syndication business across several markets. Earlier, he held senior editorial roles at Reuters, overseeing online strategy in India and managing Reuters Video Services from London.
His career began in television and wire reporting, including a stint with ANI during the 1999 Kargil conflict, before moving into digital publishing as India’s internet media landscape took shape.
Now, after nearly three decades in broadcast and digital media, Soman is leaving Delhi NCR and returning to his hometown, Trivandrum.
Exhausted, he admits. But unbowed. And with one quiet line that sums up the journey: he didn’t sell his soul — because some things, after all, are not for sale.








