News Broadcasting
Premiere selects NDS MediaHighway middleware solutions
MUMBAI: Pay TV operator in Germany and Austria – Premiere – has chosen the NDS MediaHighway middleware solution to set-up an interactive platform paving the way into advanced digital TV services.
The middleware-based TV platform will enable customers to interactively use innovative add-on-services – all with the ease of using their remote control via a return channel over the internet. Based on the NDS MediaHighway middleware, Premiere will launch this innovative platform that will offer a range of TV services to Premiere subscribers from August 2006.
NDS MediaHighway, running an open middleware language, will play a key role in operating the interactive TV architecture, that combines broadcast and IPTV technologies into a single service on a hybrid STB. The cornerstone of the new platform will be a middleware enabled easy-to-use STB user-interface, that ensures the same look and feel over a variety of STBs and provides convenient and instant access to the services. The new infrastructure will enable Premiere to further extend its exclusive content offering combined with maximum usability for the viewer.
The technological architecture of the platform unites the advantages of classic broadcasting with the individual and on-demand features of the internet. While the viewer will enjoy a premium quality TV experience, customers will be able to use interactive applications such as making pay-per-view orders at the touch of the remote control on their STB. Premiere will build up its range of interactive applications and add-on-services progressively based on open application standards.
NDS is working closely with Premiere to launch this platform that will mark the start of middleware-supported and advanced interactive TV services in Germany and Austria. The agreement is a major reference for the NDS MediaHighway middleware solution and the first large scale customer win for NDS in Germany.
Premiere CEO Dr. Georg Kofler said, “NDS is the ideal partner for us for establishing our interactive platform. NDS MediaHighway middleware has proved itself around the world, and is already running on more than 38 million set-top-boxes. It is extremely powerful and flexible and covers all the functions that we need, from interactive and add-on services to advanced PVR technology. We are thus gaining a fast and efficient entry into modern, interactive television.”
“We could not think of a better reference than Premiere for our NDS MediaHighway middleware and hybrid TV solutions. We are delighted to be working with Premiere as our first large scale customer win in Germany. NDS will be supporting the company now to unlock the opportunities of advanced, interactive television,” said NDS France vice president and general manager Caroline Le Bigot.
News Broadcasting
News18 hosts Tamil Nadu town hall ahead of 2026 polls
MK Stalin headlines ‘Next Big Leap’ event from 10am on 23 February in Chennai with leaders and icons.
MUMBAI: Tamil Nadu’s political pot is simmering and News18’s town hall is stirring it up just in time for the 2026 assembly elections boilover. Set for 23 February from 10am onwards in Chennai, the News18 Network Town Hall gathers heavyweights under the banner ‘The Next Big Leap for Tamil Nadu’ to dissect the state’s political pulse, economic edge, and cultural clout. With the 234-seat assembly contest looming as a fiercely competitive showdown, the event spotlights how Tamil Nadu’s identity-driven politics and engaged voters continue to ripple across national debates.
Chief minister MK Stalin leads the charge with a keynote on the theme, sketching his government’s blueprint for governance, development, and staying power pre-polls. Deputy Chief Minister Udhayanidhi Stalin chimes in on ‘Voices, Vision & Way Forward’, unpacking generational shifts and fresh narratives. From the opposition corner, AIADMK general secretary Edappadi K Palaniswami tackles ‘Baton Change at the Ballot?’, floating alternatives to the status quo.
Economic vibes get a nudge from industries minister TRB Rajaa on ‘Investment Story Intact?’, probing the state’s draw for big bucks. BJP’s K Annamalai dives into ‘People, Trust & Political Ideology’, positioning his party in the Dravidian-dominated turf. IT Minister Palanivel ThiagaRajan explores ‘Code, Capacity & Citizenship’, on tech’s role in citizen-focused services. TVK’s KG Arunraj questions if ‘Winds of Change are Possible’ in this pattern-prone state.
A panel on innovation features IIT Madras director Prof V Kamakoti, M&M’s Velusamy R, and Electronic Industries Association’s Dr Sasikumar Gendham, musing how AI and knowledge hubs are remaking opportunities. Culture gets its due with composer Anirudh Ravichander on ‘Tamil Music for the World’.
CNN-News18, editorial affairs director Rahul Shivshankar noted, “The News18 Network Tamil Nadu Town Hall… reflects our core editorial focus, to capture the political mood of the state and spotlight the ideas that will shape the next phase of governance and growth.”
Network18, CEO of English & business news Smriti Mehra added, “As Tamil Nadu moves closer to a defining electoral moment… we see it as our responsibility to drive informed and meaningful conversations.”
Network18 managing editor for South, Vivek Narayan said, “The News18 Network Townhall in Tamil Nadu is designed as a platform where policy, politics and public interest intersect.”
Backed by associate partners Tata Motors Commercial Vehicles and Reliance Industries, the live event streams on CNN-News18, News18 Tamil, CTV, and Youtube from 10am on 23 February perfect for catching the sparks, even if you’re not knee-deep in Dravidian drama.






