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Nat Geo Kids appoints Vermeulen as head of sales

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MUMBAI: National Geographic Television International (NGTI) has appointed Karen Vermeulen as its first dedicated kids sales person. Vermeulen will be based in London in the new role of head of kids’ sales but will also work closely with National Geographic Kids‘ programming and production president Donna Friedman Meir – along with her US-based team – to drive the development of this growing area of National Geographic’s business.



Vermeulen joins from Entertainment Rights where she was territory manager UK, Ireland and German-speaking Europe, responsible for maximising TV, new media and DVD sales for a range of properties including Postman Pat, Basil Brush, Little Red Tractor and Barbie. In addition, she managed the strategic rollout of licensing and merchandising for core brands in Germany.


At National Geographic, Vermeulen will build on this experience, undertaking the key sales role for National Geographic Kids’ programming, but she will also have responsibility for managing the growing stable of brand franchises and developing properties for maximum benefit.


Current programmes in production from National Geographic Kids include Mama Mirabelle‘s Home Movies, a mix of animation and live-action wildlife footage for preschoolers, produced in partnership with King Rollo Films; Iggy Aruckle, an animated comedy adventure for kids 6 – 11, produced with Blueprint Entertainment; Toot & Puddle: I‘ll Be Home For Christmas based on the award-winning book by Holly Hobbie and being animated by Grand Slamm Children’s Films; and the first global reality adventure series for little kids, Are We There Yet?, produced in partnership with Cellar Door and Sinking Ship Productions.


Friedman Meir said, “We are thrilled to welcome Karen to the team and to have someone in London who can work more closely with our European partners on a regular basis. She brings a wealth of very valuable experience to our developing business and has a real feel for integrated property management. She joins National Geographic at a pivotal time; in addition to those shows already in production we have a large number of unique and outstanding properties in development, targeting pre-schoolers, school-age kids and tweens with our hallmark approach – entertaining programmes that excite kids to explore their world.”


NGTI president Ian Jones added, “The addition of Karen to our team, along with the kids programming to the NGTI catalogue, marks a new era for our business and a natural extension for our brand. Donna and her team in the US have already done a fantastic job in establishing National Geographic as a player in the kids market, particularly in Europe, and I have every confidence that Karen is the ideal person to consolidate and build on that activity going forward.”

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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