MAM
Hero Honda revamps corporate website
MUMBAI: The corporate website of the two-wheeler major Hero Honda Motors Ltd (HHML) has undergone a makeover. The new website reflects the company philosophy ‘we care. committed to a better environment‘. Its belief ‘in harmony with nature‘ is also reflected in the revamped site www.herohonda.com.
The site provides a complete outdoors feel with wooden signboards with the sounds of nature in the background adding effect to it, states an official release.
This new homepage and site has been developed by Mumbai-based web designer BC Web Wise. The revamped website is not targted only for their consumers and shareholders but to the entire world, adds the official release.
The homepage has sections, which includes corporate, investors, products, customer care, biker zone, media and contact us. The biker zone brings in games, great espaces, screensavers and wallpapers.
The product section has a 360 degree view of all the bikes and doubles up as an online showroom. The customer care section addresses needs of the customer, while the biker zone aimed at the biker in everyone has biker destination articles and biking games.
Investor relations is addressed in a navigation-friendly section on financials and detailed corporate information that addresses everything an investor or analyst would want to know about the company. Likewise the media section is well-categorised into sub-sections that would help the visiting journalist access information most relevant with a click or two of the mouse.
Hero Honda DGM director secretariat Rakesh Vashisht says,“A website is an essential medium to reach your customers. As the customer spends a reasonable time on a website looking for information he / she wants. It won’t be incorrect to treat it akin to a showroom where actual sales happen. Therefore a website for a company like ours needs to deliver an equally good experience. Hence it became important to revisit the old website and add value in terms of content, look and feel and other stuff which would deliver the desired experience.”
He further adds, “Design is a tool to achieve what you cannot do in words. Hence the concept and the design of the website put forth the real essence of the world No 1 two-wheeler company in holding tremendous value for its customers, stakeholders and the community.
BC Web Wise MD and CEO Chaya Brian Carvalho offers, “Indian companies are eager to leverage the Internet, which is reflected in the exciting and challenging projects we have in the pipeline. Interactivity and a focus on communities is changing the way people view and know websites.”
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
