News Broadcasting
Nikhil crowned as ‘Airtel Super Singer’ on Vijay TV
MUMBAI: The wait is over and Nikhil Mathew from Chennai was crowned as the Airtel Super Singer by popular singer S.P. Balasubramaniam. He was prized with a Maruti Swift car, and a trophy apart from the grand opportunity of singing for music director Harris Jeyaraj.
Vijay TV launched Airtel Super Singer in the month of April 2006 with the motive of finding the one unique voice out of 6.5 crore Tamilians. The grand prize for the winner is an opportunity to sing for Music Director Harris Jeyraj in his forthcoming film.
Auditions were conducted across the entire state of Tamilnadu targeting three major zones, viz., Kovai, Madurai and Chennai. The mode of entry of participants for the audition was through CD’s and cassettes, Airtel registration, and also on spot registrations.
The judges’ panel for the initial ground auditions was constituted by personalities in the music industry such as, singers Malaysia Vasudevan, S.P. Sailaja, Jensi, Dr. Seergazhi Siva Chidambaram and music director D.Imman, Singer Malathi and singer Mahathi. These judges short-listed the candidates in various zones to proceed to the next level of the competitions held in Chennai, informs an official release.
The next levels of competition saw the participants going through a series of extensive rounds testing their skills in music. These levels were judged by a special panel of judges constituting playback singers Anuradha Sriram, Srinivas and Unnikrishnan, who follow the progress of the participants through their journey in Super Singer. Singer Chinmayi anchored the show, the release adds.
Anitha was announced as the viewer’s choice, as she had got the maximum number of votes and awarded a trophy and a Laptop. The jury award was given to Somya Mahadevan who participated in the show and was given a trophy and an E-Go electric bike. Sowmya has had classical music training for the past 5 years. She is a student of Meenakshi College, Kodambakkam.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
