Kids
Little Singham Bahubali Friends – Rise of Aparshatru wins hearts at IFFI
Mumbai: Little Singham Bahubali Friends – Rise of Aparshatru has captured the hearts of audiences, receiving acclaim at the recently held International Film Festival of India (IFFI) and earning widespread appreciation on television. Little Singham Bahubali Friends – Rise of Aparshatru, showcased in thrilling 3D on the Discovery channel, has become a cultural phenomenon, celebrated for its dynamic storytelling and captivating characters.
IFFI commended, Little Singham Bahubali Friends – Rise of Aparshatru, excellence in animation and storytelling. The film shone brightly at the International Film Festival of India (IFFI), where it garnered applause for its animation and compelling storytelling. The series, a collaboration between Reliance Animation, Rohit Shetty Picturez, and Warner Bros Discovery, has raised the bar for animated content, captivating audiences of all ages with its vibrant characters and dynamic narratives.
“Little Singham’s tales of unwavering heroism and spirit have been a fan-favourite for POGO’s audiences. The selection and successful screening at IFFI among a global entries and audience mirrors the show’s monumental adoration and recognition across the country and is a testament to its incredible creative and animation talent. We’re thrilled to witness the continued triumph of India’s favourite Supercop and will continue to bring new and exciting storylines to this beloved animated icon”, expressed Warner Bros Discovery head of kids cluster, South Asia Uttam Pal Singh.
Reliance Animation CEO Tejonidhi Bhandare expressed delight, stating, “Little Singham’s achievement in the BARC ratings is a testament to its mass appeal. The show has also resonated with viewers across demographics, setting new standards for animated programming on television. With the success of the screening at IFFI this year, it’s truly a moment of celebration for the entire team.”
The action-packed adventures of Little Singham roar to life in 3D on Discovery Channel, providing viewers with an immersive experience like never before. The series continues to captivate audiences with its visually stunning animation and heart-pounding escapades, making it a must-watch for fans of all ages.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
