News Broadcasting
News Corp forms Fox Television Studios India; Deepak Segal is head
MUMBAI: Star India looks to be aiming to move a significant part of its production activities, particularly relating to format shows and advertiser funded programming (AFP), in house.
For that purpose, News Corp’s Fox Entertainment Group has set up a wholly owned subsidiary Fox Television Studios India Pvt Ltd (FTSI) and put Star India executive vice-president content and communication Deepak Segal in charge of leading it. Segal, who is currently “on deputation” to FTSI from Star, will officially move to the new company once it is fully operational. Segal summed up the broad logic of the move by News Corp as “backward integration”.
FTSI is setting up relevant infrastructure for creating channel, pre-production, production and post-production facilities for content and storage of content.
The format shows produced by FTSI will have a mix of product developed in India as well as those licensed from abroad and adapted for telecast in India, Segal reveals.
According to Segal, while FTSI’s focus is on formats and AFPs, his team is working on a narrative show as well. Queried as to when any of these shows were expected to go on air, Segal said it would only be in the next fiscal. A point of note is that Star’s financial year is from 1 July to 30 June.
As regards the executive structure within Star following Segal’s departure, it will more or less follow the changes incorporated in July 2005 when new portfolios were created for Shailja Kejriwal as senior creative director – Star network and Harsh Rohatgi as GM – Star network.
While Kejriwal oversees programming and on-air promotions, Rohatgi is responsible for broadcast operations, network planning and presentation.
About the only change in terms of functionality would be that Channel [V] head honcho Amar Deb, who used to report to Segal, now reports directly in to Star Entertainment India CEO Sameer Nair.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
