DTH
News Corp, VeriSign close Jamba deal
MUMBAI: News Corporation and VeriSign have announced that a joint venture giving News Corp controlling interest in VeriSign’s wholly owned Jamba subsidiary will finalise tomorrow, 31 January.
The joint venture combines mobile ringtone and animation provider Jamba and Fox Mobile Entertainment assets to form a leading global provider of mobile entertainment. Lucy Hood, who was formerly president of Fox Mobile Entertainment, will become the company’s CEO effective immediately upon the close of the deal.
It was in September that News Corp announced it would pay $188 million for a 51 per cent stake in VeriSign’s wholly-owned Jamba subsidiary and will combine it with Fox Mobile Entertainment assets. VeriSign, which bought Jamba for $ 270 million in 2004, operates intelligent infrastructure services that enable and protect interactions across voice and data networks anytime, from anywhere on multiple devices.
The new company will serve 30 territories with a potential reach of more than a billion mobile subscribers. The new company intends to retain the Jamster brand in the US and the Jamba brand worldwide.
Jamba was founded in 2000 and is considered a global leader in off-deck delivery of mobile entertainment.
News Corp’s Fox Mobile Entertainment group got its start with American Idol text voting, which generated nearly 65 million text messages last season, up from 12,000 messages in the first season in 2001.
Following the close of the transaction, Jamba will release its first products and offerings as a new entity, including:
MySpace Mobile Store – In an alliance with News Corp’s wildly popular social networking site MySpace, Jamba will be MySpace’s global m-commerce partner.
Also in the pipeline is The Simpsons Mobile – Jamba will exclusively offer mobile content from the series The Simpsons through a subscription package tied to exclusive content called the Yellow Plan.
The joint venture combines mobile ringtone and animation provider Jamba and Fox Mobile Entertainment assets to form a leading global provider of mobile entertainment. Lucy Hood, who was formerly president of Fox Mobile Entertainment, will become the company’s CEO effective immediately upon the close of the deal.
It was in September that News Corp announced it would pay $188 million for a 51 per cent stake in VeriSign’s wholly-owned Jamba subsidiary and will combine it with Fox Mobile Entertainment assets. VeriSign, which bought Jamba for $ 270 million in 2004, operates intelligent infrastructure services that enable and protect interactions across voice and data networks anytime, from anywhere on multiple devices.
The new company will serve 30 territories with a potential reach of more than a billion mobile subscribers. The new company intends to retain the Jamster brand in the US and the Jamba brand worldwide.
Jamba was founded in 2000 and is considered a global leader in off-deck delivery of mobile entertainment.
News Corp’s Fox Mobile Entertainment group got its start with American Idol text voting, which generated nearly 65 million text messages last season, up from 12,000 messages in the first season in 2001.
Following the close of the transaction, Jamba will release its first products and offerings as a new entity, including:
MySpace Mobile Store – In an alliance with News Corp’s wildly popular social networking site MySpace, Jamba will be MySpace’s global m-commerce partner.
Also in the pipeline is The Simpsons Mobile – Jamba will exclusively offer mobile content from the series The Simpsons through a subscription package tied to exclusive content called the Yellow Plan.
DTH
DD Free Dish e-auction revenue dips to Rs 642 crore as slot sales fall
Revenue dips as revised norms reshape bidding in 94th round
NEW DELHI: Prasar Bharati’s DD Free Dish has closed its 8th annual, and 94th overall, e-auction for MPEG-2 slots with total collections of Rs 642 crore for the period April 1, 2026 to March 31, 2027.
That is lower than last year’s Rs 780 crore haul, with 55 slots sold compared with 61 in FY25–26. The softer topline reflects both a slimmer inventory and a recalibrated auction framework.
This was the first auction conducted after amendments to the e-auction methodology, including tighter eligibility norms and a revised reserve price structure for MPEG-2 slots. The stated aim was greater transparency and more serious participation. The immediate outcome appears to be more measured bidding in certain categories.
Day one set the tone. Eight slots were sold, six in the premium Bucket A+ and two in Bucket A. The strong early action in A+, which typically houses Hindi GECs and movie channels, reaffirmed the enduring appeal of mass Hindi programming on the platform.
Among the broadcasters securing slots in the initial rounds were Zee Entertainment Enterprises, Sony Pictures Networks India, Viacom18’s Colors network, Sun Network and Shemaroo Entertainment. Their continued presence signals that, despite the pull of digital platforms, Free Dish remains a strategic must have for legacy networks chasing scale in price sensitive markets.
The final bouquet of 55 channels leans heavily towards Hindi news, movies, devotional fare, Bhojpuri and regional programming.
In Hindi news, familiar heavyweights such as Aaj Tak, ABP News, India TV, News18 India, Republic Bharat and Zee News made the cut. Entertainment and movie offerings include Colors Rishtey, Star Utsav, Dangal TV, Sony Pal, Shemaroo TV, Goldmines, B4U Movies and Zee Biskope. Devotional viewers will find Aastha, Sanskar and Sadhna Gold among the selected channels.
Regional representation includes Sun Marathi, Fakt Marathi, PTC Punjabi and GTC Punjabi.
Equally telling were the absences. Broadcasters such as Big Magic, Filamchi Bhojpuri, India News, Bharat Express, Movieplex Maithili, TV9 Marathi, Shemaroo Marathibana, Zee Chitra Mandir and Satsang did not participate. The pullback is particularly visible across Marathi, Bhojpuri, Maithili and spiritual programming. Industry observers point to the revised reserve prices, tighter eligibility norms and a reassessment of commercial viability as possible factors.
DD Free Dish continues to beam into over 40 million homes, largely in rural and semi urban India. For advertisers and broadcasters alike, it offers efficient access to Bharat markets where pay TV penetration remains uneven and OTT subscriptions are limited.
The moderation in revenue this year may be read as a pause rather than a retreat. Fewer slots, a reworked auction playbook and evolving broadcaster strategies have clearly shaped outcomes. Yet premium Hindi entertainment retains its pull, and the platform’s mass reach remains hard to ignore.
As the FY26–27 line-up settles in, the mix of winners and walkaways will define the private satellite channel landscape on DD Free Dish for the year ahead.
