Event Coverage
Asia to emerge as next hub for media & entertainment
MUMBAI: The second leg of Ficci Frames kicked off today with three stalwarts from the industry narrating the India entertainment story. Reliance Entertainment chairman and moderator for the session Amit Khanna was accompanied by producer and director Shekhar Kapur and filmmaker Farhan Akhtar to highlight the critical role of the Indian media and entertainment industry in reaching out to the world. Though our movies have travelled globally in the past, the large domestic market in India has largely restricted the industry to focus inward, which has resulted in a rather ghettoized expansion of India cinema to only reach out to the Indian diaspora, said Khanna in his opening statement.
However, another deficiency that plagues Indian cinema is in the fact that it is not being scaled up in revenue, he added.
“Concurrently we have also seen a very vibrant television market shaping up in India, that big global media giants like Disney, Newscorp and Sony have bet big on its expanding the potential.
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This prompted Kapur to add that Hollywood is gradually on the decline as the buoyant Asian market is flexing its muscle so much that he foresees a situation wherein Asia‘s consumption power would grow to about 75 per cent of absolute revenue in the media and entertainment sector, thus facilitating either Mumbai or Singapore to emerge as the next media hub. Stating that entertainment is technology driven, the need of the hour would lie in the creation of intellectual capital and this resurgence of ideas would help transform this sector from performing largely back office functions, as it often does especially with respect to animation. With respect of co-productions Kapur highlighted a word of caution against large media conglomerate funding, and what is often seen in as a Hollywood model, is standardization. Such associations although vital as they have the financial muscle and advertising power tend to take away the independence of a film maker. Therefore, he suggests that ‘particularization‘ as opposed to generalization is the way forward for the industry as he refers to these corporates as “marketing dragons that need to be fed.” Farhan shared the same sentiment, saying he now chooses to fund his productions on his own. His only co-production thus far has been with UTV for Laqshya. The large capital resources provided by behemoth corporate houses have a stretched managerial order at the organization that create decision making problems for the filmmaker and both Kapur and Akhtar agree that it strips the filmmaker of all freedom. To sum up, Kapur concluded, “The more we get separated from ownership, the less innovation occurs.” |
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Event Coverage
Anime India announces Amazon MX Player as co-presenting partner for Anime India Kolkata 2026
MUMBAI: Riding high on the success of its blockbuster Mumbai debut, Anime India is accelerating its nationwide expansion with the announcement of Amazon MX Player as the co-presenting partner for Anime India Kolkata. The partnership marks a significant step forward in the festival’s mission to deliver large-scale, accessible, and fan-first anime experiences across the country.
Scheduled for 14 and 15 February 2026 at the iconic Biswa Bangla Mela Prangan, Anime India Kolkata will launch the first regional chapter of what is set to be a year-long, multi-city tour. As the curtain-raiser for the 2026 circuit, the Kolkata edition aims to fuse the energy of global Japanese pop culture with India’s fast-growing community of anime, manga, and pop-culture fans.
A household name in digital entertainment, Amazon MX Player brings unmatched reach and cultural relevance to the Anime India platform. With its expanding focus on anime and youth-driven content, Amazon MX Player’s involvement as co-presenting partner reinforces Anime India’s vision of making anime culture more inclusive breaking barriers of language, geography, and accessibility to connect with fans nationwide.
Anime India Kolkata 2026 will showcase cosplay competitions, interactive zones led by the Indian Gunpla Community, India-39 Vocaloid Community, The Japan Curry, and Adda-o-Otaku by The Otaku Guild. Fans can join tournaments across fighting games, Pokémon VGC, and more. Acclaimed Japanese director Susumu Mitsunaka (Haikyu!!) will attend as guest of honour, appearing in panels and live sessions. Positioned as an immersive celebration of fan culture and industry collaboration, the Kolkata edition marks the beginning of Anime India’s nationwide expansion.
Sharing their perspective on the partnership, Amazon MX Player director Aruna Daryanani expressed, “Anime in India has evolved from a niche interest into a mainstream cultural movement, driven by an increasingly engaged and passionate fanbase. At Amazon MX Player, our focus is on expanding access by bringing anime to audiences across the country for free and in multiple local languages. Our association with Anime India reflects our commitment to supporting the growth of anime in India and deepening connections with fans, while continuing to build Amazon MX Player as a trusted destination for free, high-quality entertainment.”
“Anime India Kolkata is a celebration of how anime has grown beyond entertainment into a powerful cultural and creative force. By bringing fans, creators, and industry leaders onto one shared platform, the festival is helping define the future of pop culture in India,” said Anime India co-founder and director Neha Mehta.
The debut edition of Anime India 2025 in Mumbai attracted over 29,000 fans, quickly cementing its status as a landmark celebration of anime and Japanese pop culture. Riding on this overwhelming response, the Kolkata chapter is projected to draw more than 40,000 visitors across two days, positioning it as one of the biggest anime conventions ever held in eastern India.
Anime India is focused on bringing together fans from across the country to create a truly pan-India celebration of anime, manga, cosplay, gaming, and Japanese culture. With plans to expand into four key metropolitan hubs in 2026—east (Kolkata), north (Delhi), west (Mumbai), and south (Hyderabad)—the festival seeks to deliver globally benchmarked experiences while supporting and uplifting creators, artists, and fan communities throughout India.









