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MySpace signs music merchandise deal with Zazzle
MUMBAI: MySpace has announced a music merchandise deal with Zazzle, the on-demand retail platform to offer products shipped within 24 hours. The distribution partnership will empower millions of musicians and bands on MySpace to sell unlimited music merchandise to the MySpace community instantly. The Zazzle Merch Booth widget will also enable placement of the artist‘s merchandise in a Zazzle gallery, their own websites, fan sites, blogs and more. MySpace users can also use Zazzle to create their own custom items for their favorite musicians and bands. “MySpace will continue to evolve its industry leading music platform by developing new revenue models, partner integrations, and features that bring bands and fans together,” said MySpace VP business development Amit Kapur. “Zazzle‘s on demand platform will enable music artists on MySpace to share merchandise with fans like never before.” “The landscape of the music industry continues to change at a rapid pace; merchandise and ticket sales are the one constant revenue source for artists on any level,” said Jim Heckman, chief strategy officer, Zazzle. “We are thrilled to be working with MySpace to provide an accessible solution to bands large and small for their merchandise needs.”
Musicians and bands on MySpace will be able to create
products and sell merchandise by putting the Zazzle Merch Booth widget on their MySpace profile. With Zazzle‘s new ‘Model Realview‘ technology, these artists can display their very own branded merchandise three dimensionally, on real models in their profile.
Musicians and bands on MySpace will be able to sell their merchandise direct from their own online Zazzle Merch Booth, and have it produced and shipped from Zazzle in one day. No upfront costs, fees or contracts are involved, stated an official press release.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.








