Applications
Singtel launches Tamil channel on mio TV
MUMBAI: Singtel has announced that mio TV has launched Tamil Box Office (TBO), a movie channel that airs Tamil films. TBO will be available on mio TV channel 55. TBO features a library of Tamil movies and offers viewers the choice of hundreds of movies every month, with a primetime line-up that spans across movie blockbusters from the ‘70s to recent hits. The channel also has programmes that go behind the scenes in Kollywood on TBO Star and also features locally produced entertainment shows. Upcoming blockbuster movies in November include Kreedam, Seena Thana 001, Thirudi, Periyar, Arrya. Highlights on TBO: TBO Noon – This will have hits. One can see movies from the ‘70s such as Aalaya Deepam and Kudumbum Oru Koyil that will capture the hearts of the older generation with family-based stories. TBO Matinee – This is an afternoon block. It will showcase movies from the ‘80s such as Thudikum Karangal, Darling Darling Darling and Soorasasamharam. TBO Mega Movie – This offers contemporary movies from the year 2000 onwards including Veerappu and Thiruvilayadal Arambam. TBO MD Parthasarathy Ganesan says, “We are very excited to launch TBO on mio TV. Our line up of Tamil movies from the 70s all the way to recent blockbuster hits will definitely provide the right choice for Tamil movie lovers. We are confident that fans of Tamil movies will find a wide range of options on mio TV that will cater to their different preferences. “We are very excited to launch TBO on mio TV. Our line up of Tamil movies from the 70s all the way to recent blockbuster hits will definitely provide the right choice for Tamil movie lovers. We are confident that fans of Tamil movies will find a wide range of options on mio TV that will cater to their different preferences, “said Managing Director of . mio TV director Low Ka Hoe says, “We are responding to customer requests for a dedicated channel for Tamil movies. TBO offers a one-of-a-kind opportunity to watch popular Tamil movies all in one channel at an extremely affordable price. Catering to our customers’ growing appetite for variety is top priority here at SingTel and we are also excited that we are able to launch this channel just in time for the Deepavali festive holidays”
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.








