Hindi
Percept gets Mirah Entertainment to participate in 8X10 Tasveer
MUMBAI: Percept Picture Company (PPC) has added Mirah Entertainment to its list of financiers ahead of the release of 8X10 Tasveer.
Mirah Entertainment will get limited joint exploitation of commercial rights for an undisclosed investment. PPC is also in talks with another partner for joint exploitation of television rights of the movie.
Says PPC CEO Navin Shah, “We are finalising another partner for joint exploitation of television rights of the movie soon. We are confident that our relationship with Sahara One and Mirah Entertainment would grow from strength to strength.”
Indiantelevision.com was the first to report that Sahara One Motion Pictures had put in Rs 100 million to get a 20 per cent revenue share.
Says Mirah Entertainment MD Gaurav Goenka, “8×10 Tasveer has the potential to open up a completely new genre of psychological thrillers in Hindi cinema.”
8X10 Tasveer is due for release this Friday, 3 April. Directed by Nagesh Kukunoor and starring Akshay Kumar, Ayesha Takia, Sharmila Tagore, Javed Jaffery, Girish Karnad, Anant Mahadevan, Benjamin Gilani and Rushaad Rana, the film revolves around the story of a young man with a unique supernatural gift of looking into the past of dead people.
PPC claims that it is spending more than Rs 90 million on just marketing and film publicity and it will release with more than 1500 prints in screens across India and overseas.
Hindi
Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation
Almighty Motion Picture taps Karan Vyas to script Marico story
MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.
Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.
At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.
The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.
The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.
Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.
With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger
