Hindi
Multiplex issue: No settlement in sight
MUMBAI: Even as the deadline of 4 April approaches, the day from when no new films
![]()
The no-hurry approach is obvious. No big films are slated for release during the course of the Indian Premier League (IPL) which has a tournament window between 18 April and 24 May.
“We have been approached by a few independent producers, but have not signed up with them. Only Percept Picture Company has offered its whole slate of films to us. The big film producers have stayed adamant,” says E-City Ventures managing director Atul Goel.
Film producers have demanded for a higher pound of revenue share from multiplex exhibitors, something that would weigh heavily on the profitability of a sector that is still investing to expand reach and struggling to up ticket rates.
Says 24 Karat Multiplex CEO Padam Sacheti, “Both the parties are adamant, with neither side wanting a solution. Film producers want a 50 per cent share in the revenues for the first three weeks. Right now they are getting 50 per cent in the first week, 38 per cent in the second week and 28 per cent in the third week. We are ready to give them a 50 per cent share for all the initial three weeks, but based on the performance grade.”
The exhibitors had bowed to Yash Raj Films last year as the production house had command over a content pipe that included Rab Ne Bana Di Jodi, Dostana, Roadside Romeo, Bachna Ae Haseeno, Thoda Pyaar Thoda Magic, Tashan and Krazzy 4. But with the entire heap of producers joining hands, the multiplexes prefer to get into a tug-of-war situation.
Hindi
Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation
Almighty Motion Picture taps Karan Vyas to script Marico story
MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.
Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.
At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.
The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.
The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.
Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.
With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger








