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Shemaroo’s new DVD offer to fitness freaks

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MUMBAI: Moving ahead to give fitness freaks another bonanza, Shemaroo Entertainment brings Hip Hop Body, an exercise DVD mixed with hip hop dance and music, thus mixing fun and entertainment to an otherwise boring exercise regime. The DVD of Hip Hop Body is priced at Rs 199.

Last year in June, Shemaroo released Shilpa Shetty‘s yoga DVDs and VCDs. The company has now brought ‘easy to do‘ exercise workout routines, for home viewing and practicing.

Hip Hop Body includes a warm up session to get you stirring; 30 minutes of cardio exercises, which can be split into individual 10 minute sessions if you have less time; toning for the upper and lower body; toning for the abs and a session to cool down. The whole workout takes around 50 minutes and one can do this at least 3 times a week.


No dancers featured in the DVD are professionals. In fact, all of them are ordinary people with busy lives, who would like to remain in shape, keep fit and have a toned body by taking to dancing.

Sharing his thoughts, Shemaroo Entertainment Director Hiren Gada says, “As part of our alternative content, we are glad to introduce Hip Hop Body. Watching titles like these one can practice exercise workouts within the comfort of their homes and at their own convenient time. With these ingredients the DVD becomes more appealing.”

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Hindi

Marico founder Harsh Mariwala’s book Harsh Realities set for film adaptation

Almighty Motion Picture taps Karan Vyas to script Marico story

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MUMBAI: Almighty Motion Picture is turning its lens on India Inc., with plans to adapt Harsh Realities: The Making of Marico into a screen project. The story charts the rise of Harsh Mariwala, the chairman and founder of Marico, and is currently in early development, according to a report by Variety.

Writer Karan Vyas, known for his work on Scam 1992, Scoop and Made in India – A Titan Story, is attached to pen the screenplay. The project continues the studio’s growing interest in real-life Indian narratives that blend business with human drama.

At the heart of the story lies a defining moment in 1987, when Mariwala chose to step away from the family-run Bombay Oil Industries and strike out on his own. What followed was not just the creation of a company, but the reinvention of a legacy. Marico would go on to become a global FMCG player, with brands like Parachute, Saffola, Set Wet and Livon becoming household names, reaching nearly one in three Indians.

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The source material, co-authored by Mariwala and renowned business strategist Ram Charan, offers more than a boardroom chronicle. It captures the grit behind the growth, the risks behind the rewards and the leadership lessons forged along the way.

The adaptation aims to move beyond balance sheets and brand milestones, focusing instead on the person behind the enterprise. Expect a narrative that leans into the emotional stakes of entrepreneurship, where decisions are as personal as they are professional.

Today, Marico draws about a quarter of its revenue from international markets across Asia and Africa, reflecting its steady transformation from a domestic player into a multinational force. Yet, if the makers have their way, the screen version will remind audiences that every global success story begins with a leap of faith.

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With development set to begin soon, this is one business story that may just trade spreadsheets for storytelling, and profit margins for moments that linger

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