Sports
Champions Trophy fails to attract audiences in 1st week
MUMBAI: The air seems to have gone out of the 50-over one-day cricket
This is because the West Indies versus Australia match garnered a mere 0.26 TVR while three matches of the first six failed to reach even a TVR of 1.
The only relief was the India-Pakistan match on 26 September that kept fans remain glued to their television sets to help fetch a 6.2 TVR.
Comparing the Champions Trophy ratings with the second edition of the Indian Premier League (IPL), the 20-20 over format had performed much better, giving an average rating of 4.2 TVR across 59 matches.
Even the T20 World Cup had fared better than the Champions Trophy though India got knocked out early there too. The event had pocketed an average TVR of 2.89.
Meanwhile, talking about the media-metrix of the T-20 format, media buyers believe that while the T-20 format is more popular, it is also more expensive. The format also has the disadvantage of fewer inventories and therefore, not many advertisers join board.
However, some media buyers believe that though the Twenty20 format is getting more popular there is value in the ODI format as well.
Sports
Ashish Limaye bags gold and bronze at Montelibretti 2026 event
Indian rider shines in Italy, gains ground ahead of higher-level tests
MUMBAI: Ashish Limaye delivered a strong performance on the international stage, clinching both gold and bronze at the FEI Eventing Competition Montelibretti 2026 held in Italy earlier this month.
Competing against riders from across the globe, Limaye secured the top podium finish in the CCI 2 Long Format riding Easy Turn, registering a score of 30.2 in a field that featured participants from five nations. He followed it up with a bronze medal in the CCI 2 Short Format aboard Willy Be Dun, scoring 32 in a much larger and highly competitive pool of 66 riders representing nine countries.
Reflecting on the outing, Fédération Equestre Internationale event rider Ashish Limaye said, “Riding at Montelibretti was amazing. To compete with such talented riders from around the world was fantastic. I’m really happy with the results and the effort our team has put in.”
Beyond the podium finishes, Limaye also achieved a milestone result on D’Avril du Pinier, earning a Minimum Eligibility Requirement, bringing him closer to qualifying for the FEI World Equestrian Games.
While the Montelibretti competition was not a direct qualifier for major multi-sport events, it serves as a crucial stepping stone as Limaye prepares to move up to the more demanding CCI 3 level.
With momentum firmly on his side, the Indian rider now looks set to build on this success as he targets bigger stages in the global equestrian circuit.
