MAM
IPL ratings hold firm at 4.6
MUMBAI: The ratings of Indian Premier League (IPL) 3.0 continue to hold firm as the event moves towards the climax stage.
The average TVR of the last 43 matches is 4.6 compared with 4.7 and 4.1 in the first and second seasons respectively, according to Tam data.
The 10 matches played from 4 April-10 April managed an average TVR of 4.3. Three matches crossed a TVR of five, including the contest between Mumbai Indians and Chennai Super Kings on 6 April that fetched a TVR of 5.58.
The event has managed a cummulative reach of 135 million compared with 97 million in the first season and 117 million in the second season.
Brands
HSBC Mutual Fund launches Redhex SIF for specialised investing
SEBI-approved fund offers flexible strategies with Rs 10 lakh minimum entry.
MUMBAI: When markets get complex, investors are increasingly looking for sharper tools and HSBC Mutual Fund is betting on exactly that. The asset manager has introduced RedHex SIF, its dedicated Specialized Investment Fund (SIF) platform in India, aimed at investors seeking more targeted, outcome-driven strategies without stepping outside the familiar mutual fund ecosystem. Structured under SEBI’s regulatory framework, Redhex SIF is designed to offer greater portfolio flexibility than traditional mutual funds while retaining core benefits such as transparency, governance and ease of access. The idea is to bridge the gap between conventional investing and more sophisticated, strategy-led approaches.
The platform comes with a minimum investment threshold of Rs 10 lakh, positioning it squarely for experienced investors, including HNIs and institutional participants. In return, it offers focused investment strategies built around specific themes, enabling more precise portfolio construction.
At its core, the proposition leans on balance flexibility without losing discipline. While investors gain access to differentiated opportunities, the structure maintains a strong emphasis on risk management and portfolio stability, reflecting a growing demand for controlled exposure in volatile markets.
The launch also signals a broader shift in investor expectations. As market cycles become more dynamic, alpha is increasingly tied to adaptability and nuanced strategy rather than broad-based allocation alone. Platforms like Redhex SIF attempt to respond to this shift by offering more tailored solutions within a regulated framework.
For HSBC Mutual Fund, the move expands its product suite while tapping into a segment that is moving beyond vanilla offerings in search of sharper outcomes.
In short, as investing evolves from one-size-fits-all to made-to-measure, Redhex SIF positions itself as a toolkit for those looking to play the market with a bit more precision and a lot more intent.
