Hill is WWE VP marketing

MUMBAI: World Wrestling Entertainment (WWE) has announced that Eddie Hill is senior VP, marketing.

He will be responsible for providing strategic direction around WWE’s branding and promotions, television tune-in, pay-per-view events, network affiliate marketing, WWE Studios and market research. He will report directly to WWE executive VP, marketing Michelle D. Wilson.
 
Hill brings 18 years of experience as a marketing executive within the financial, sports and entertainment industries. He comes to WWE from American Express.

Prior to American Express, Hill was Nickelodeon and Nick Movies VP marketing. He has also held positions at ESPN and Disney.
 
Wilson says, “We are thrilled to have Eddie join WWE, bringing with him a great breadth and depth of valuable experience in the sports and entertainment industries. With Eddie’s skill set, we will continue to strategically market and grow the WWE brand across all of our global platforms.”