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Dish TV to merge Agrani with another subsidiary firm
MUMBAI: Dish TV will have one wholly owned subsidiary less as it transfers the non-DTH related businesses into Integrated Subscriber Management Services Ltd (ISMSL).
Agrani Satellite Services Ltd (ASSL), which owns a licence to own, operate and launch a satellite, will merge with ISMSL, a company that deals with data management services.
The merger of one subsidiary with the other was approved by the Dish TV board today.
Agrani had made an investment of Rs 940 million in the last fiscal but has gone slow on its plans to launch a satellite. As reported earlier, the company shelved its earlier plans of acquiring stake in ProtoStar and investing $64 million.
Dish TV believes the restructuring plan will lead to “sustainable improvements” in financial performance and provide a sound starting point for a more efficient and customer-oriented business in the future.
The restructuring of the subsidiary companies will allow Dish TV to deal decisively with its cost to effectively restructure its operations and to narrow its strategic focus on its DTH business in an effective and timely manner.
“These actions are imperative so that the company can build on its core strengths and become the highly focused and financially sound leader in the fiercely competitive DTH industry,” Dish TV said.
Shares of Dish fell by 2.01 per cent on Friday to close at Rs 41.45 on the BSE.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.







