International
VisitBritain partners with Russell Crowe starrer ‘Robin Hood’
MUMBAI: Celebrating the release of the film Robin Hood, the Britain-based film epic, VisitBritain, the national tourism agency of England, Scotland and Wales alongwith Universal Pictures and with other key tourism agencies have come together to maximise exposure of the film.
The idea behind the partnership is to invite travelers to visit the British sites. This partnership will take the world on an epic journey of Robin Hood’s Britain.
VisitBritain has also launched a Robin Hood-themed microsite, www.visitbritain.us/robinhood that features in-depth itineraries, movie trailers, film locations, content regarding Britain so that visitors can follow in the footsteps of Robin Hood including a ‘Hood Trail’.
Robin Hood is an action-adventure film based on the Robin Hood legend, directed by Sir Ridley Scott and starring Russell Crowe and Cate Blanchett. The movie releases in India today 11 June, 2010. The movie is being distributed by Paramount Films of India.
In line with the film’s release, the VB partnership joined forces with Universal Pictures to invite tourists to become part of the motion picture experience at Robin Hood – The Movie, an exhibition of costumes, props and behind the scenes materials. The exhibition will also feature weaponry and props from the film itself and will be on display in Nottingham Castle and the Sherwood Forest Visitor Centre.
VisitBritain CEO Sandie Dawe says, “Robin Hood is an internationally recognised icon around the world with an enduring interest in his story. We know that 40 per cent of our potential visitors would be ‘very likely’ to visit places from films and thoroughly enjoy visiting film locations they see on the big screen. Robin Hood is one of the few icons who has strong links to destination roots and many people from around the world can again associate the character with Nottingham.
The VB partnership is also running a contest in its 35 markets around the world. The winners will get a chance to banquet privately at Nottingham Castle with the Sheriff, along with one-on-one archery lessons at Sherwood Forest.
One can visit www.thenewsmarket.com/visitbritain – where there is B-Roll footage and images relating to Robin Hood and interviews with Crowe besides other attractions.
International
Russia-India cinematic spectacle Persimmon of My Love set for grand Moscow debut
Hindi cinema style musical revives Indo-Soviet cinema ties for today
MUMBAI: A new chapter in cross-border storytelling is set to unfold as Persimmon of My Love gears up for its premiere in Moscow on 1 April 2026, marking the first large-scale cinematic collaboration between Russia and India in decades.
Positioned as a modern nod to the cultural exchange that once brought Indian classics to Soviet audiences, the film blends Hindi cinema flair with Russian storytelling, aiming to rekindle a long-standing cinematic friendship.
Directed by Marius Weisberg, the musical comedy follows two brothers navigating a lively world of music, family and romance. The lead roles are played by Demis Karibidis and Mikhail Galustyan, with Karibidis also contributing as a screenwriter.
Shot entirely in India, the production leans heavily into Hindi cinema style spectacle. Filming took place across Mumbai studios and the cities of Udaipur and Jodhpur, whose architecture was used to create the fictional setting of Khurmada. A crew of over 350 worked on the project, with large-scale sequences featuring up to 1,000 extras.
The film also brings Indian creative talent into the mix. Dance sequences are choreographed by Jay Kumar, while music by Zurab Matua features songs in both Hindi and Russian, adding to its cross-cultural appeal.
Backed by TNT channel, MyWayStudio and the Russian Cinema Fund, the project reflects a broader push to strengthen cultural ties between the two countries.
With its mix of colour, comedy and cross-border collaboration, Persimmon of My Love is not just a film release but a reminder that cinema, much like music, travels well across borders.
