Metaphor bags Wodka Gorbatschow’s creative account

MUMBAI: German vodka brand Wodka Gorbatschow has appointed Metaphor, the second agency from Triton Communications, to handle its creative duties for the Indian market.
 
As part of its new mandate, the agency will device a 360 degree campaign for the brand -part of the Allied Blenders & Distillers‘ portfolio – that will include TV, print, OOH, radio and digital.
 
The account was earlier handled by Alok Nanda & Company Communications. TME is the media agency.