Applications
LCD TVs to surpass CRT TVs in sales by 2012: CEAMA
MUMBAI: The Consumer Electronics and Appliances Manufacturers Association (CEAMA) has announced an overall industry growth in the second quarter across product categories.
LCD televisions, backed by sporting and festive-season demand, gained major sales from April to June 2010. CEAMA expects LCD TVs to surpass CRT TVs in sales by 2012, while CRTs will have a continued demand from low-penetration areas.
The audiovisual AV market is majorly impacted by 3-D Led’s and Blu-Ray technologies. In the second quarter of 2010, the estimated total number of LCD televisions sold were 0.6 million versus 0.3 million units in the second quarter of 2009.
CEAMA spokesperson Pradeep Kumar said, “The durable industry has seen a consistent growth. India is a strategic market for all the multinational giants in durable market and they are planning to make huge investment to grab the maximum share.”
The Indian consumer durables industry has witnessed a considerable change over the last few years. Changing lifestyle, greater affordability, and a surge in advertising have been instrumental in bringing about a sea change in the consumer behavior. Today, the consumer is more aware about energy-efficient appliances. As for LCD televisions, they are fast replacing CRT, boosting demand for them.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
