News Broadcasting
CNN International to turn its ‘Eye on India’ from 14 March
MUMBAI: Starting 14 March, CNN International will focus on Indian business, in order to bring global viewers a week of in-depth business coverage live from Mumbai and around the country.
The week with a special focus – ‘Eye On India’ – will see live programming centers around ‘World Business Today’. Business specialist Andrew Stevens and CNN’s team of India correspondents will profile the players, companies and trends contributing to the country’s economic growth.
Eye on India will also feature a special edition of Talk Asia in front of a live audience with Indian business icon Kumar Mangalam Birla, chairman of the Aditya Birla Group.
A dedicated site, cnn.com/eyeon, has additional reports, special features and more information about the week of programming.
As an additional aspect of Eye on India, CNN is also inviting its global audience, especially those in India, to participate by sharing their views on everything that is ‘Uniquely India’. Selected submissions will feature on cnn.com and across the weeks’ programming.
“These are exciting times for Indian business and industry as the country’s performance on the global economic stage make it an obvious choice for our week of business-focused programming. Eye on India promises our global viewers smart, insightful and surprising reporting from this hugely compelling destination” said CNN International VP of coverage and feature programming Mike McCarthy.
Stories airing through the week include a look at how a rapidly increasing demand for luxury in segments including apparel, automobiles, retail and real estate, due to India’s increasing number of millionaires, juxtaposes sharply with parts of the country that still lack basic infrastructure. Away from metropolitan India, the emergence of smaller towns as growth and consumption drivers are profiled.
Seen by some as a ‘model state’, a visit to Gujarat suggests how India can maximise its economic potential, while a pioneering cardiac surgeon reveals how he provides world class medical care for the masses at minimal cost.
Eye On India will take viewers on journeys to different countries around the world, exploring the new, revealing the surprising and uncovering the unknown aspects of compelling destinations.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
