MAM
Lenovo India appoints Shailendra Katyal as its marketing head
MUMBAI: Lenovo India has appointed Shailendra Katyal as the its marketing head.
Based out of Lenovo‘s Bangalore head office in Bangalore, Katyal will be responsible for handling the Lenovo master-brand and leading marketing for the three business segments it operates in like consumer, relational and SMB.
Katyal‘s primary role in Lenovo will be to aggressively grow Lenovo‘s brand preference in the consumer and SOHO segments, according to an official statement.
Says Lenovo India managing director Amar Babu, “We are pleased to appoint Shailendra, a versatile marketing professional, who has a proven track record in leading marketing campaigns of marquee consumer brands. We continue to strengthen the management on the back of our strong success in the Indian market and want to continue the momentum on our double digit market share.”
Katyal comes with 12 years of industry experience, having worked in varied roles in sales and marketing in the FMCG space.
Avers Katyal “It is a great opportunity for me to be working with a global force like Lenovo. It is one of the leading forces in the technology space today and leads with a strong core of product innovation. It is also a truly multicultural organization with high emphasis on entrepreneurial behavior, which is what I really thrive in. It‘s an honor to be associated with the Lenovo brand and iconic sub-brands like the ThinkPad.”
Prior to joining Lenovo India, Katyal was category head at Marico for nearly a decade.
Besides playing a significant role in charting out the hair care strategy for Marico, he had successful stints in managing large brand franchises like Parachute and Saffola, integrating acquired brands like Nihar Naturals and handled equities like Shanti and Hair & Care.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.
