MAM
Samsung announces offers on Galaxy A54 5G, A34 5G, available Starting Rs 25999
Mumbai: Samsung, consumer electronics brand announced exciting offers on the immensely popular Galaxy A54 5G and Galaxy A34 5G smartphones, Galaxy A54 5G and Galaxy A34 5G are democratising innovation by making flagship experiences accessible to more consumers.
Consumers can now purchase Galaxy A34 5G, originally priced starting at Rs 30999, at an effective price of just Rs 25999. The special price includes instant cashback of INR 3500 and an additional bank cashback of Rs 1500 applicable for Axis Bank card users. Those looking to purchase the Awesome Galaxy A54 5G can now own the 8GB+128GB variant at just Rs 33499. Galaxy A54 5G originally priced starting at Rs 38999, is now available with an instant cashback of Rs 3500 and a bank cashback of Rs 2000, applicable for Axis Bank card users. Additionally, consumers seeking enhanced affordability can take advantage of the convenient EMI schemes.
Galaxy A54 5G and Galaxy A34 5G smartphones are built to last. These devices offer spill and splash resistance with an IP67 rating, which means they can withstand 1 meter of fresh water for up to 30 minutes. They are also dust-resistant, making them ideal for all your adventures. Galaxy A54 5G boasts a 50MP OIS primary lens along with a 12MP ultra-wide lens, while Galaxy A34 5G comes with 48MP OIS primary lens and an 8MP ultra-wide lens. Both models also come equipped with a 5MP macro lens. The much-loved ‘Nightography’ feature from Samsung’s flagship series is made more accessible with its introduction on Galaxy A54 5G and Galaxy A34 5G.
Galaxy A54 5G and Galaxy A34 5G are premium yet trendy devices that feature a floating camera setup as well as a metal camera deco that matches the device’s colour. They come with a 5000 mAh battery that can last for more than 2 days on a single charge. Galaxy A54 5G and Galaxy A34 5G offer experiential features like Samsung Wallet and Voice Focus, as well as awesome entertainment features such as dual Dolby engineered stereo speakers, making them a top choice for consumers.
The vivid display of both devices feature true-to-life colours with Super AMOLED technology and 1000 Nits brightness. The 120Hz refresh rate on both devices allow for incredibly smooth scene-to-scene transitions. Galaxy A54 and Galaxy A34 are secured with Samsung’s defense-grade security platform Knox which protects your personal data in real-time. Galaxy A54 5G and Galaxy A34 5G also offer four OS upgrades and 5 years of security updates, ensuring that the devices remain up-to-date, delivering top-notch performance for years to come.
Galaxy A34 5G and Galaxy A54 5G are available across retail stores, Samsung.com, and other online players.
Memory Variants, Price and Offers
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
