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Bates 141 appoints Srijib Malik as EVP and head of Delhi branch

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MUMBAI: Bates 141 has appointed Srijib Mallik as executive vice president and head of Delhi operations.

Mallik moves in from Rediffusion Y&R, where he was the national business head, and will report to Bates 141 CEO Sandeep Pathak.

Mallik replaces Vaasu Gavarasana, who has joined Yahoo Apac and is responsible for the company‘s global clients for the Apac region.

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Mallik has worked on global brands such as Nokia, HP, Pepsi, General Motors, and MTS both in India and overseas. Prior to Rediffusion Y & R, he was with Wieden & Kennedy and JWT in Delhi and with Saatchi & Saatchi and Publicis in Singapore.

Bates 141 CEO Sandeep Pathak said, “We are happy to have Srijib on board to lead our Delhi operations. In him we found not only the right ambition and ability to enhance our engagement with clients, but also an exceptional understanding of business development and a desire to impact the overall output of the agency. Under his leadership we are confident that we will be able to give shape to the aggressive growth plans laid out for Bates 141 Delhi.”
 
Malik added, “I am thrilled to join Bates 141 at this juncture of the company‘s growth. My current role will give me an opportunity to offer creative solutions that partner with clients in their mission of creating relevant customer connections that are both sustainable and defensible on the back of the uniquely integrated brand development services offered by Bates. I look forward to working closely with several industry stalwarts and play an effective role in the next phase of growth at Bates141.”

In India, the Bates 141 offers full integrated disciplines – brand strategy, advertising, design, outdoor/OOH, retail, B2B and B2C activation, digital, CRM and event management.

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Brands

Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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