MAM
Venkat is new Asci chairman
MUMBAI: Eenadu director I Venkat has been elected chairman of the Board of the Advertising Standards Council of India (Asci).
Leo Burnett chairman of India sub-continent Arvind Sharma was elected vice-chairman; and GroupM Media India CEO-South Asia Vikram Sakhuja was re-appointed as the honorary treasurer.
Venkat replaces Aditya Birla Management Corporation director-group corporate services Rajiv Dube.
As a member of the board of governors for five years, Venkat has provided active support to self-regulation in the advertising movement.
Dube said, “It has been a privilege for me to have served as the chairman of Asci and I step down from the position with the satisfaction of a progressive year on self regulation in advertising behind me, for which I would like to thank all who supported strengthening the movement further.”
Venkat said, “It is my honour to be elected as the chairman of an organisation which has been providing remarkable service to the Indian masses and ad industry by effectively self regulating advertising content over past 26 years. With the support of the Asci‘s Board and the Consumer Complaint Council (CCC) I will endeavor to further improve the awareness and usage of Asci. I urge the ad sector, the regulators, civil society activists and above all, the general public to actively seek Asci‘s services and also provide suggestions for its improvement.”
The advertiser members of the new board of governors are Agro Tech Foods‘ Narendra Ambwani, Aditya Birla Management Corporation‘ Rajiv Dube, Procter & Gamble Hygiene & Health Care‘s Shantanu Khosla and Hindustan Unilever‘s Gopal Vittal.
The media members on the board are Google India‘s Rajan Anandan and HT Media‘s Benoy Roychowdhury.
BBH India‘s Subhash Kamath, RK Swamy BBDO‘s Srinivasan Swamy, Perfect Relations‘ Dilip Cherian, IBS‘s Dhananjay Keskar, Brandscapes Consultancy‘s Pranesh Misra and Partha Rakshit Associates‘ Partha Rakshit are other members on the new board of governors.
During the year 2010-11, the Consumer Complaints Council (CCC) met 12 times and considered 777 complaints against 190 advertisements. Of these, complaints against 104 ads were upheld, while 80 were not upheld and six were considered non-issues. In 84 cases, the complaint upheld ads have been voluntarily withdrawn or modified as per the CCC‘s decisions resulting in over 80 per cent compliance rate.
Brands
Hyundai Venue crosses 1 lakh bookings, adds HX8 Diesel AT variant
New top-spec automatic diesel trim brings ventilated seats, OTA updates and paddle shifters.
MUMBAI: Hyundai Venue just hit the jackpot and upgraded the prize because when you cross 1 lakh bookings, you don’t just celebrate, you throw in paddle shifters and ventilated seats for the ride. Hyundai Motor India Limited (HMIL) announced that the all-new Hyundai Venue has achieved 1 lakh bookings, cementing its strong position in the compact SUV segment. To mark the milestone and further enhance customer choice, the company introduced the new HX8 Diesel Automatic (AT) variant.
The HX8 Diesel AT is powered by the proven U2 1.5L CRDi diesel engine paired with a 6-speed automatic transmission. It adds a host of premium comfort, safety and convenience features, including:
- Ventilated front seats
- Dual-tone leatherette seats with VENUE branding
- Electric 4-way driver seat adjust
- Controller Over-the-Air (OTA) updates
- Hyundai Bluelink connected car technology
- Electric parking brake with auto hold
- Rear disc brakes
- Ambient lighting on crash pad and central console
- Drive mode select (Eco, Normal, Sport)
- Traction control modes (Sand, Mud, Snow)
- Paddle shifters
HMIL, managing director & CEO Tarun Garg said, “We are delighted that the new Hyundai Venue has crossed 1 lakh bookings, reaffirming the strong trust Indian customers place in our brand. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience.”
Backed by Hyundai’s extensive sales and service network, the Venue continues to appeal to buyers seeking a feature-rich, comfortable and future-ready compact SUV. The new variant reinforces HMIL’s focus on delivering advanced technology, safety, comfort and value while adapting to evolving customer preferences.
In a segment where bookings are the real horsepower, Hyundai isn’t just counting milestones, it’s handing drivers an automatic upgrade that makes every journey feel like the victory lap.
