Applications
Times Internet leads in online space: comScore
MUMBAI: Times Internet limited (TIL) beats Network18 and Rediff.com, according to comScore‘s latest report for September 2011.
September saw 17.5 million unique visitors to the TIL sites, as compared to Network 18‘s 15.7 million and Rediff.com‘s 15.4 million visitors.
TIL‘s audience base has grown over 50 percent in the last one year (Sep 2010 to Sep 2011), on par with Facebook‘s growth and more than double that of Google and Yahoo‘s.
With 7.8 million unique visitors, the Times of India (TOI) leads in the news portal category while Economic Times leads in the financial newspaper category.
Within three months of launch, Gaana.com managed 3.17 million unique visitors (2.5 million visitors came from India).
In the auto category, Zigwheels.com made it to the number one spot with 1.6 million unique visitors and in the deals space, timesdeal.com followed Snapsdeal.com to have the second most traffic of all deals‘ sites in India last month.
TIL CEO Rishi Khiani said, “Reaching a leadership position in five of our verticals is indeed motivating. This is a result of our continuous effort on innovation and enhancing the user experience, and we intend to keep pushing the envelope with all our verticals. The Times network also offers our advertisers a platform to reach out to a wide spectrum of diverse audiences.”
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
